Feb 24 (edited) in General discussion💭
Was that a good thing?
I started an instream ads campaign. 70% view rate - 1.4% CTR. 10% of all people watched the whole video which was 20 minutes+.
Targeting was limited to age and country only. Unfortunately, I cannot track conversions. I was unsettled by the fact that the ads ran on relatively simple channels. That's why I paused it and created a new one with Custom Intent.
Was that a good thing? Or was the view rate and CTR an indication of the right target group? Please help.
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Was that a good thing?
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