My partner and I landed a nice project to reactivate dormant leads with Voice AI for a roofer. I was pretty excited until I saw the first few results: -95 calls made... 1 booking. The client was disappointed. We were disappointed. Here's the thing, it wasn't the AI that was broken. It was the leads. With reactivation campaigns, lead quality matters more than anything else. And these were old, disengaged leads. Stone cold. We were losing the client. Honestly, I thought it was over. Then he mentioned something: "I'm starting to run ads next week." That changed everything. We took the same system and rebuilt it around fresh leads plus: -Integrated with his CRM (HighLevel) -Built automations to call twice a day for 5 days if not answered -Added a custom dashboard to track stats -N8N running in the back end to orchestrate bookings The results were night and day (check screenshot) -37 calls answered -9 bookings 🔥 Next steps: -Listening to call recordings and optimising further -Split testing frequency to find the limit (like calling 4 times a day vs 2) -Building a nurturing email sequence for better reactivation next time The lesson: Don't get discouraged if the first campaign doesn't work. Keep your mind open and adapt FAST. Sometimes the problem isn't the tool. It's where you're pointing it. If you want to know more about how we built this or see the automation flow, DMs are always open! 🔥

Launching ads soon for a home improvement client. Obviously qualifying leads on instant forms is important but I'm questioning how to go about it. Should I: - Set conditional logic on the lead form to kick the lead out of the form if they don't meet the criteria - Or simply not have a bad option in the lead form Example with budget question: - Our minimum budget starts at 8K for a project, so we offer "below 8k" as an option on budget question, but if they choose "Below 8k", it kicks them out of the form. - Just don't show any option for "Below 8k" The reason I'm considering this, is I'm wondering if people will just submit the form with the next lowest budget available (even though it's still too expensive for them), just because they're curious - even though they'd be a bad fit.

So, I just signed a client for Kitchen renovation although he has ran ads before with an agency, and said they yielded no good results - from what he referenced it seemed more to do with lead quality than not enough leads. I checked his ad library, and the previous agency's ads seem to follow the same sort of structure I'd run, so now I'm a bit worried if I'll deliver. Previous Agency Ad Copy is attached. - they'd run these sort of ads for 2-3 weeks at a time. Then reupload slightly different ones with same concept. The ads seem quite alright? The video is a voiceover video with captions reading out painpoints, etc like you'd normally expect too. Does this look more like I'll need to focus on lead qualification? Of course questions on forms, but what other ways can we qualify leads? Automated texts/AI agents? What would you guys recommend?

I’m about to run ads and I’m doing a few rounds of copy testing. This would save me a ton of time. Please be brutally honest and pick which ONE you find most interesting based on wording only (not the visuals). Which one grabs your attention the most and makes you want to learn more? Appreciate it 🙏

Hey guys how do u get a2p verified in ghl if using fb lead form to calendar booking page for a client when starting out running his ads.