As some of you know, I headed back to Vietnam in March for a few months. One of my projects was to bring in a master trainer for LSP to train some educators/facilitators locally in the method as it is so impactful. As I was beginning to ramp up the local promotion/introductory sessions, my local partner dropped out (I found another one), and I was nudged to become certified as a trainer myself as I have some experience in using it. So, I did. In early June I co-ran three cohorts of training and certification in Vietnam. Had great time with some amazing facilitators (these are among the top in Vietnam). Now I'm planning training here in Vancouver as well as back in Vietnam. It is a great tool for facilitators to have in their tool kit Video below showing a bit of this in action. If anyone would like to organize/host training in their location and can get at least three or four others for the training as well, reach out to me and let's talk. https://youtu.be/Ny8GFt0ilH8

My post "How I Get C-Level Clients" still gets a ton of comments. So, I'm starting a series to help you find and contact senior corporate clients. As a workshop facilitator, engaging C-level clients needs a different approach. It's not like working with the usual clients. Senior executives think differently. First, understand how senior executives think. They think in terms of: - 𝗥𝗲𝘃𝗲𝗻𝘂𝗲: How to increase it? - 𝗦𝗮𝘃𝗶𝗻𝗴𝘀: How to cut costs without losing quality? - 𝗚𝗿𝗼𝘄𝘁𝗵: How to expand market share? - 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗔𝗰𝗾𝘂𝗶𝘀𝗶𝘁𝗶𝗼𝗻: How to attract new customers? - 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗥𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻: How to keep existing customers loyal? To capture their attention, we need to align our workshop's value with their priorities. So, don't ever sell them a workshop; rather, offer a strategic solution. Show them how your workshop solves their pressing challenges to achieve business goals. For example, demonstrate how you help: - Increase revenue - Optimize customer acquisition - Develop a future-ready culture I don't even use terms like 'facilitator' or 'workshop' or 'design thinking'. I only focus on their outcomes and explain what they get from a 2-day session with me: - 𝗣𝗿𝗶𝗼𝗿𝗶𝘁𝗶𝘇𝗲𝗱 𝗣𝗿𝗼𝗯𝗹𝗲𝗺𝘀: That's a big win for them! - 𝗖𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝗰𝗲: To move forward with clear goals - 𝗖𝗹𝗮𝗿𝗶𝘁𝘆: On their strategic direction - 𝗣𝗿𝗶𝗼𝗿𝗶𝘁𝗶𝘇𝗲𝗱 𝗡𝗲𝘅𝘁 𝗦𝘁𝗲𝗽𝘀: To ensure smooth implementation - 𝗦𝘁𝗮𝗸𝗲𝗵𝗼𝗹𝗱𝗲𝗿 𝗕𝘂𝘆-𝗜𝗻: From all involved parties! I hope these insights help you connect easier with senior corporate clients. Stay tuned for more posts in this series. I'll dive deeper into finding and contacting corporate clients. Feel free to ask questions or share your experiences in the comments!

Hey community. As a fresh facilitator I struggle a lot with what is my exact offer and what are the benefits. It's strange because I have a bunch of workshops recipes but I struggle so much with what is my SPECIFIC offer to the market. The offer needs to be genuine and come from experience as well as fit the market but what market?! I've been getting a lot of compliments on my listening skills and my energy which is basically 50% of the workshop. But answering the question "what do they get out?" Is so daunting. Yeah they feel better but what do they get in their hands, what kind of practical thing will they have that will change their life just a little bit. I had a number of workshops on different topics (for free) and they were all successful. But now that Im becoming a professional my ADHD is going mad. I know fixing the offer is a manageable task but it's also easy to pull hair on it. If you go this far, could you please like this post, I'm trying to get to level 3 to unlock a course 🙏

I might be late to the Butter party, but I've recently discovered it and I absolutely LOVE it so far. The nature of interaction feels a lot easier to develop psychological safety in virtual sessions and seems more fun. Does anyone else use Butter or has used Butter? What did you like or dislike about it?

I am wondering what others primarily do while in-person participants are working? Do you look off into the distance? Look around at the participants with a pleasant expression? Look at your notes and plan for the next activity? Walk around like an overseer/proctor? Doodle? 😂 I am just wondering how to be neither distracting nor awkward when the focus is not on me. 🤔