What’s a mistake you stopped making that improved your close rate

Hey crew, I wanted to share a small tidbit I've learned over the years of selling that's become one of the fundamentals to my style... It's aligining with the prospect's intentions. Most sales people will try to "overcome" objections by disproving them or showing them to be illogical. Or put prospects "in their place" if they ever get too distracted. But in reality, all this does is create separation between the prospect and you, which is more problematic than it may seem at the surface. If you're the one who's achieved the result they want, or has the solution they need, then their certainty that they can achieve the same result or acquire the golden solution only INCREASES the more they feel like you're close with and aligned with them. And, perhaps even more powerful, prospects won't disagree with themselves. Someone, sometime in the past, told me "Your prospect's words are gospel, your words are garbage." I've never forgotten this, and it's shaped how I ask questions, pitch services, or respond to prospects' concerns/objections. So how can we do this practically? How can we turn "objections" into buy-in, without the prospect realizing it? 1. I ask myself: What's the prospect's need behind the question/statement? What are they saying they need right now? Maybe it's assurance ("Where's your guarantee?"), maybe it's efficiency ("Just get to the point"), maybe it's to know the price so they can make a smart decision ("Just tell me the price"). 2. I ask myself: What's the most optimal way for me to help them get the thing they need? For them to have assurance, they'd need to understand who's ultimately in control of the outcome (if you're selling coaching, for example, it's almost always the prospect who controls their success). For them to have an efficient conversation with me, I need to get clarity on only a few elements of their business so we talk about what relates to them (rather than going off on tangents). For me to tell them the price, I'd need to know what level of help they need.

hey guys, after some difficulties I am now opperating a cold email operation that should be sending 120 emails a day or so. and I feel very confident that I will get a couple clients soon because my offer is not so hard to sell. the main problem I am running into now is that the email list I have is not such high quality, how do you guys make sure your list is high quality? I have gotten my leads using d7 lead finder, but my niche being residential solar installers the main problem I run into using d7 is that most of the leads it gives me are not this at all. using a python script with the google maps api, I do get the target niche I am looking for but this is very slow because the websites need to be scrapped to get the email adress and the quality of these is poor. one problem I did solve is from d7 I would have a 10% hard bounce rate in brevo, to get arround this I am using a dummy gmail account in the same brevo - to just send my list a friendly message (just have a nice weekend or jesus love you or something); I am not sure if I would recomend this, but it does seem to work. 😁

You get the message. "Hey, we've decided to go in a different direction." Or worse. "We're not happy with the results." Your stomach drops. And now you're scrambling. Do you fight to keep them? Do you let them go? Do you offer a discount? Most agencies handle this moment wrong. Because they're reacting instead of responding. They're emotional instead of strategic. And they're trying to save a client that's already made up their mind. But what if I told you there are three different stages where a client might leave. And each one requires a completely different approach. --- Stage 3: The Red Zone (Crisis) They've made their decision. "We're leaving." This is the hardest stage. Because the emotional decision has already been made. And most of the time, it's not actually about results. It's about trust. It's about feeling heard. It's about believing you actually care. What to do: Book an exit interview immediately. This is your one shot. Here's how to frame it: "I totally understand you want to leave. No problem whatsoever. Just to help us improve our service and make sure we get you offboarded the right way, let's have a quick 30-minute call to go over everything." Pro tip: Include this in your contract from day one. Make exit interviews a requirement before clients can leave. It changes the dynamic completely. On the exit interview, do three things: 1. Listen to their feedback. Don't defend. Don't make excuses. Just listen. Most clients won't tell you the real reason they're leaving at first. You have to dig. Ask questions. Understand what went wrong. This feedback is gold. Even if you don't save this client, you'll learn what to fix for the next one. 2. Find the problem and offer a solution. Once you understand what went wrong, see if there's a solution. Maybe they're not seeing results. Offer a free trial of an upsell service. Maybe they need more support. Offer a higher-touch package for 14 days free. Maybe it's a miscommunication. Show them the evidence and clarify.

Hi everyone, Today’s Agency Sales call is canceled as Aaron isn’t feeling well. Thank you for your understanding. — Keisha, (Executive Assistant)