Ops & CS w Jasmine been uploaded in the course! Here’s the recap of what we went over if you missed it: 🚀 Scaling Agency Fulfillment, Offers & Client Success Recap 🌟 Wins to Kick Off - Anthony shared that his agency scaled from $40K/month to $80K/month after launching a pay-per-appointment offer. - Luke and his team signed 4 new free-trial clients after refining their outreach and offer. - Members openly shared current bottlenecks around fulfillment, customer success, and profitability to get feedback before scaling further. 🖥️ Training / Coaching Highlights - Scaling exposes weak systems. Fast growth is exciting, but it also reveals operational issues that need to be fixed before continuing to scale. - Protect your margins. A business without healthy margins can't hire great people, improve systems, or consistently deliver results. - Set expectations before problems happen. Most client issues come from unclear expectations, not poor fulfillment. - Different clients need different journeys. Avoid forcing every client into the exact same fulfillment process. 🎯 Frameworks & Strategies Separate your management fee from performance pricing. - Instead of relying only on pay-per-appointment revenue, introduce a recurring agency management fee. - Keep appointment pricing transparent while charging separately for the work required to manage campaigns. Tier your offers. - Entry-level clients can leverage a shared branded page to benefit from existing social proof. - Premium clients who want custom branding, content, and dedicated campaigns should pay for a higher-tier package. - Use pricing to reflect the amount of customization and support required. Future pace the client journey. - Position the first 3 months as the brand-building phase. - Reinvest early wins into building the client's own brand assets. - Help clients understand they're building a long-term marketing machine—not chasing immediate ROI. Expectation resets reduce churn.