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374 contributions to Agency World
12/30/2025: ๐Ÿ“Š Ops & CS w Jasmine has been uploaded onto the course!
๐Ÿš€ Fixing Front-End Bottlenecks, Guarantees & Long-Term Retention Recap ๐ŸŒŸ Wins to Kick Off - VSL funnel started converting after early testing struggles. - One agent closed 5 appointments from just 6 webinar attendees โ€” strong signal. - Profit margins improving (~60%) once legacy debt began clearing. - Clear awareness of past โ€œdirty scalingโ€ mistakes and commitment to cleaner growth. ๐Ÿ–ฅ๏ธ Training / Coaching Highlights - Why offer structure directly determines buyer quality. - How financial risk-reversal offers (BNPL, pay-on-results) often attract the wrong clients. - The hidden danger of guarantees tied to outcomes you donโ€™t fully control. - Why most agency pain shows up later due to poor qualification + weak expectations upfront. Key quote: - โ€œIf your offer solves a money problem, youโ€™ll attract people who have money problems.โ€ ๐ŸŽฏ Frameworks & Strategies - Bottom Feeder Attraction Rule - Guarantee Control Framework - Client Qualification Filter (Mandatory) - 90-Day Minimum Rule ๐Ÿง  Mindset Lessons - Most agency debt comes from overpromising to underqualified clients. - Strong offers donโ€™t mean โ€œavailable to everyone.โ€ - Long-term LTV is built by thinking in years, not packages. Key quote: - โ€œYouโ€™re trialing the client just as much as theyโ€™re trialing you.โ€ ๐Ÿ› ๏ธ Group Q&A Highlights - Retention & LTV Expansion Strategy - Year-Based Sales Conversation - Guarantee Protection Clauses - Partner Revenue Share Warning Key quote: - โ€œTop-line revenue share isnโ€™t partnership โ€” itโ€™s a tax.โ€ ๐Ÿ“š Resources Mentioned - VSL funnels for real estate webinars - Webinar attendance + stick-rate optimization - Sales qualification frameworks - Year-based goal reverse engineering ๐Ÿ‘‰ Next call:Reviewing onboarding expectations, sales call positioning, and retention leaks โ€” including live teardown of sales recordings (shared privately).
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Sales Roleplay
Anybody here went through the NEPQ training for agency owners? Looking to schedule a few role play sessions next month.
1 like โ€ข 2d
You should hop on the Agency Sales weekly calls when they're back up in January!
Real Estate Meta Ads
Anyone here who has run ads for real estate agents. What offers worked best for you and do you think video of image ads performed better?
0 likes โ€ข 5d
I had great results with video ads. But the key is making sure they're made well. 80% of your ad's success depends on the hook. When filming the hook, don't just make a good verbal hook (the words you say), but also incorporate a visual hook (what they see on screen). Especially since most are silent scrollers, it's important to also include captions. I often ran/rolled/fell towards the camera, incorporated transitional hooks, and more. The more effort you put into your hook, the better your results will be. Of course, image ads are also amazing when made well. They're the preferred way to test too since there are less variables. @Kyle Chan and @Eetu Hรคkkinen are both doing well with media buying in the real estate niche and can speak to this as well.
Current challenges
Hey @Jasmine Lotomau My biz partner recorded a loom with some of the challenges we're currently facing within our agency. I'd be interested in getting some feedback on it https://www.loom.com/share/5fba208b7184414eb86c0630b7ee658c
Current challenges
0 likes โ€ข 5d
A stud for posting this @Jasmine Lotomau
Sales Training Incoming! What should it be about?
Hey crew! I've scaled the sales teams of not one, but two SMMAs to over $200K/month (the latest to $270K/month), have consulted with dozens of agencies to scale them to $50K/mo+, and my sales frameworks have helped over 500+ agencies scale. My question is, if I whipped up a training over the holiday, what would you guys wanna see? Need help with show rate? Close rate? Collecting more cash upfront? Specific objections? Discovery? Pitching? Getting prospects to lower their guard? Mindset? Something else? Let me know! Just comment down below what you'd want the most help with and I'll post the training here when it's done.
0 likes โ€ข 9d
Solid -- what else?
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Aaron Brewer
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1,135points to level up
@aaron-brewer-8076
I coach sales teams, have two puppies, and travel around the world with my wonderful wife.

Active 9h ago
Joined Mar 7, 2024
ENFP
Spring Hill, TN
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