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Owned by Aaron

Agency World

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Scaling agencies with integrity.

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447 contributions to Agency World
WHO pays for the paid ads?
Should we fund the paid ads ourselves, or should we require the client to cover the ad spend upfront? This is especially important since our offer guarantees 3 new members within one month, and we do not get paid until that result is achieved. Also, approximately how much does it typically cost in ad spend to acquire 3 new paying members for a local gym?
0 likes • 1d
@Affan Sagri Why would they only see $600-$800 in additional monthly revenue? That's bonkers You need to be running ads for higher ticket services, like 1:1 personal training and things like that. A quality personal training package is minimum $600/month per client. That's MINIMUM.
0 likes • 1d
@Affan Sagri It's okay if they don't make strong ROI in month 1 so long as you're setting clear expectations. At Meskula, they didn't ROI until month 4-5 usually. But there were clear expectations and many small wins right away. You should always aim for them to ROI sooner rather than later though. Currently, my average private coaching client ROIs within 1-2 weeks of signing up.
LFG 🚀🚀
SMMA in fitness space Current: $100k /mo 2024 goal: $250k /mo Long term Goal: $500k /mo Bottleneck: Building a sales team & finding an Operations Manager Happy to answer any and all questions 🙏
0 likes • 1d
yoo @Reuben Santer , where you at now?
Urgency Issue
Hey Aaron, the fuel section in your discovery process is focused on getting why the prospect has to do something right now or what’s the fuel that’s driving them to action, right? So what if we receive an answer of oh it’s not urgent for me to fix this… or i don’t want to fix it now etc… such answers give a sense of no urgency to do something now. How do you tackle it… or should we talk the prospect out of it or do we play along the lines of “ohh if you have no reason to do it should we schedule another call when you’re ready to do something” or do we do something else of like fixing our marketing to get more warm people that are prequalified before hoping a sales call. PS: we set our sales calls directly from cold dms onto zooms(no sets in between) @Aaron Brewer
1 like • 1d
1. Them saying "oh it's not urgent" is a symptom of the rest of your discovery being weak. If you help them surface a clear cost of waiting, help them surface the impact of the problem on their team, help them surface a clear sense of what they'd have once it's solved, then "why now" is obvious: they'll basically just recap everything they just told you in Discovery. 2. Improving your marketing is always a good move. 3. I would strongly recommend adding a triage step between the cold DM and the Zoom
Is 16.95% closing rate good?
Hey everyone, just stopped my Facebook ads today and got like 59 leads out of which I managed to close 10 clients. And after doing the math I got to know that my closing rate is 16.59% is it good or really bad?
0 likes • 1d
Whether it's good or bad depends more on your goals & your other numbers. How much cash collected? What's your lifetime gross profit per client? What's your cost per acquisition? If your LTGP:CAC is above 5, yes, that's a profitable way to run a business. If your LTGP:CAC is below 3, you're on the road to bankruptcy. However, close rate can easily be raised through sales skill. My minimum KPI for reps I hire and train is 20% or 25%. If they do below that, they're usually cut from the team. My personal close rate rarely dips below 40%, depending what I'm selling and the ticket price. You should hop on the weekly Agency Sales calls on Thursday to learn how to raise that number as high as you can ;) it can make a massive impact on your business. Meanwhile check out this video I made, it'll help: https://youtu.be/_A73qdY832g?si=Vwpg0FTFePGSm7D1
Help with the Offer
Hi, I'm new to this business and don't have a case study yet, but I have a strong offer. My offer guarantees 30 appointments for the client within 30 days, and after 30 days, I refund $25 for every appointment I fail to secure. So, I take $30.25 = $750 upfront from the client, and I don't charge any setup fees. My client told me they don't trust the contract or me because I don't have any references to show, only my social media accounts and content. What should I do? Should I not take payment upfront and only pay for appointments I secure, or is the problem with the client rather than my offer? Should I change my offer initially to gather references?
0 likes • 2d
I am a huge advocate for free trials when you are first starting to get a couple case studies. The momentary hit to your ego to do a couple free trials pays off dividends with the case studies you get, and lessons you learn. Those free trial clients will also refer new clients if you perform well enough. Then you charge money
1-10 of 447
Aaron Brewer
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@aaron-brewer-8076
I coach agency owners on sales, have two puppies, and travel around the world with my wonderful wife.

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Joined Mar 7, 2024
ENFP
Spring Hill, TN
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