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Advertising Mastery 2.0

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21 contributions to Adspend.com
Two Questions- Ad Focus and Custom Segments
I am hoping the Uplevel Brain Trust can help me with a couple of different questions as I am shooting my first ads and prepping my first campaigns. @Brian Moncada @Nick Grippando @Nicholas Verge 1- The focus of my ads. I have like 10 areas of focus that I want to test and the answer may be..."just test them all". But a lot of them are "my kids won't listen to me" type things. I am wondering...for a high ticket offering, would it be better to focus on BIGGER level things in the parenting realm like "am I screwing up my kids" and "my husband and I always argue over parenting" or how unhappy people are in their family lives because they don't have parenting dialed in. Thoughts? 2- I am setting up some custom segments. I am confused about how it works. When I use tools (like Tube Buddy) to see popular topics and phrases in YouTube search, I see things like "defiant child" having big numbers. Then when I try to put it into a Custom Segment, it says there is nothing measurable to it. I've come up against this several times. Any idea why? And what's the most reliable way of finding the best terms for custom segments? Thanks!
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New comment Dec '22
0 likes • Dec '22
Hey @Todd Sarner, nice meeting you today on the call and hopefully @Nicholas Verge and I provided you some clarity on these topics. Let me know if you have any follow-up questions!
Google Ads Change
Hey guys! got this message today. Is this something I want to do or something I want to make sure is off. Thanks!
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New comment Sep '22
1 like • Sep '22
Hey @Joey Consagra, the answer is yes. Here's a resource discussing data-driven attribution: https://support.google.com/google-ads/answer/6394265?hl=en Long story short, data-driven attribution looks at everything to determine what is actually causing people to convert and providing credit where appropriate.
First Guest Apperance
Hey Admen & Adwomen, Our first guest appearance will be none other than Jarred Patchin. Jarred was previously an Adspend.com team member. During his time here he took John Assaraf from $0 a month on YouTube to $300,000 in spend at a 2.5x ROAS on front end cash collected. 🤑 Currently he works as the media buyer for Tony Robbins and Dean Graziosi, managing huge budgets for both challenges and evergreen offers. He's an expert at finding laser targeted audiences interested in purchasing offers. On the call he's going to go over his personal targeting methods to find KW's CI's and other audiences types that are working RIGHT NOW on YouTube! After the presentation we will open the floor for a Q&A. Join us on Oct 12th for our Wednesday Media Buyer call at 4 PM EST and chat with Jarred and myself. Looking forward to seeing you all there. 😎
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New comment Sep '22
0 likes • Sep '22
JROD!!!
Change Max Conv to TCPA
If you're having a campaign that's generating sales - would you still change from Max Conv. to TCPA after getting 50+ conversions? Thanks in advance from 🇨🇭
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New comment Sep '22
2 likes • Sep '22
@Christoph Haller In addition, something that I've had success with in the past is testing maximize conversions vs TCPA to see which drives better results. If you have the budget to be able to do so then I'd definitely give it a shot!
2 more pif $4800 clients from AdSpend Script! $9,600 day so far!
Just closed a couple more guys cold (before launching ads) using the adspend script! So excited to launch some ads!
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New comment Sep '22
1 like • Sep '22
Lets go!!!!
1-10 of 21
Charles Winters
2
8points to level up
@charles-winters-5679
Client Success Director at Adspend.com

Active 2h ago
Joined Mar 21, 2022
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