Hello Guys! I just want to say thank you all for the amazing support and value. I applied the principles teached in the lessons and I’ve seen immediate results. Thank you all, I’m looking forward to grow with all of you :) 💥
Happy Tuesday Ad Men, Today I wanna give you a quick a mini-masterclass on YouTube Ads and show you how that shows you how this YouTube Ad has helped out client make over $646,252.15 in the last 3 months! In this mini-masterclass, I'm going to give you an an exact run-down of: - The script we wrote - How the client recorded the Ad - How we edited it - Why this ad converts Let's get started! So 3-months ago we started working with Brandon Carter (aka KingKeto) to help him scale w/ YouTube Ads... Here’s how much money we’ve helped him make so far: Total Spend: $201,365.09 Total Revenue: $646,252.15 Total ROAS: 3.21 Total Profit: $369,161.00 Now, here's how we did it 👇 So first things first, 80% of YOUR success when running YouTube Ads comes down to your creative. And 80% of your creative’s success comes down to your HOOK. Your HOOK is the first few seconds of your ad. Remember, you ONLY have 5 seconds before someone can SKIP your ad… And this HOOK does 3 KEY things that YOU must do with your YouTube Ads in order to replicate its success... Here's what it says: “HEY! STOP training people in person to make money as a personal trainer…” Can you see it? If not read it again… Here’s what it does: That first “HEY!” gets the viewers attention. And the “STOP” keeps their attention long enough for them to hear the rest of the sentence… It also qualifies them immediately by calling out WHO they are & WHAT they're doing "wrong"! But wait, we're not done yet, there's more... "It's trash, it's garbage, it sucks... do online personal training instead!" So now we’re throwing stones and creating a little bit of controversy. The classic: "DON'T do this, DO this instead" And here’s where we present the better alternative, aka the offer: "It's the fastest way to make over $100,000 a year from your own home, on a laptop, or a phone..." So now we’re appealing to their WANTS, aka their DESIRES, GOALS, and DREAMS. Personal trainers, just like anyone else really, want to make more money and have more freedom...
Hope y'all are doing well. Writing this post to share what's possible with paid ads to a low-ticket group.... Last month I ran paid ads for a client on Facebook and we got INSANE returns. I know this isn't a group for FB ads... but sharing for anyone considering running ads for their group. 📈 *Campaign Breakdown* Amount Spent: $547.14 Cash collected total: $26,495 Cash collected (subtract promo day): $16,225 Total ROAS: 48.4 Total ROAS (subtract promo day): 29.7 ROAS (subtract setup fee): 25.1 ------------------------------------------- Target ROAS: 3-4 Actual ROAS: 25.1 Total profit MRR: $13,177.86 6 m/o = $79,067.16 12 m/o = $158,134.32 ------------------------------------------- ⚠️ NOTE: Not all sales were came from my media buying efforts, but the majority were. Also the screenshot from FB's dashboard doesn't include spend in campaigns that were deleted. 📆 This came from a 1 week push in combination with a light instagram campaign promoting the same offer. 🏆 Conclusion - Paid ads to low-ticket groups in tandem with an organic following IS the new and most effective model for fast ROI's that I've seen in info. 🔀 Outside of this client, there's 2 others i'm working with who are both abandoning their higher ticket $5-10k programs for the juicy returns and predictability that low-ticket MRR produces. 🧠 Any questions, ask below! Willing to share all that I did & experimented to get these returns!
“Brian, I don’t think this is doable…" I’ve heard that many times. In this case, these words came from three of my core leadership team members when I said we’d be helping Patrick Bet-David sell his event OUT. Now, let’s not crucify my team here… …They had a very valid point. …In fact, they were right… …We didn’t have the assets to sell this out just 2-3 months away from the Vault Conference LIVE Event’s start date. But I had two options, and one choice to make… Option A) I listened to my team and said "no", understanding we didn’t have a solid sales funnel to work with, any creatives at all to use for the ads, AND the time frame being extremely short… OR... Option B) I followed my gut, and asked my team to back me up on this one, and if it didn’t go right, I’d take the blame. Needless to say… …I followed my gut. And I did that even though we had everything to lose because of this simple reason… See, Brian, I’m ALWAYS willing to fail. Because in order to WIN BIGLY (lol), you must be willing to fail miserably. You won’t grow if you don’t put some skin into the game. You won’t grow if you don’t try to solve BIGGER problems. You won’t grow if you don’t embrace RISK. And I’m always looking for new challenges to FORCE us to grow. Now, I know what you’re probably thinking… "It’s Patrick Bet-David. Even a Udemy marketer can sell that thing out." …Maybe. …But most definitely, MAYBE not. Why? Because big names help, yeah… …But big names won’t fill a 3,000-people room in this case. Because with SO MUCH information out there, even big names fall under that "yeah, right" tree we all know and hate so much… And even further… …We were not about to compete with Patrick’s competitors… …We were also about to compete with life. …We were about to feel in our own flesh how tough it could be to convince someone to plan a trip, book a hotel room, rent a car, and take a few days off from work to attend a LIVE event… And to make matters worse… …We knew that a $600 CPA (per ticket) would be more than reasonable for something like this, but more realistically $750-800…
Hi guys I am very happy to tell you about our YouTube campaign for gaining subscribers. The results are amazing. I started this campaign on 19th August and in just 10 days, we got 106,944 new subscribers! Here are some numbers for those interested: - Money Spent: ₹261,323.39 ($3,159.40) - Total Impressions: 42,431,333 - Total Views: 981,194 - Total Clicks: 103,925 - Cost for each Click: ₹2.51 ($0.030) - New Subscribers: 106,944 - Cost for each new Subscriber: ₹2.44 ($0.029) We are doing this for business niche and the results are really good. I am eager to know if anyone else has tried something like this in a different field or maybe in another country. Please share your experience. Thank you and let's keep growing 🥳
We have game-changing strategies to help you get 5X ROAS in the last 90 days! Here are the top 5 tactics we've implemented: 1. Categorize Your Audience: Start at the top of the funnel by categorizing your audience based on their budget. Use search, shop, and display ads to acquire fresh leads. 2. Focus on Mofu: Next, focus on your audience who has shown interest in your product by visiting your website's pay area and waiting for at least 10 seconds. Retarget them with personalized ads. 3. Exclude Previous Buyers: When targeting your audience at the bottom of the funnel (BOFU), exclude previous buyers. Instead, target those who have added items to their cart but haven't checked out. 4. Use Discounts: In BOFU, entice those who have reached the checkout platform with discounts, coupons, and buy-one-get-one offers, making sure to calculate the cost per acquisition (CPA). 5. Remarketing: If a user didn't complete their purchase, exclude them for 10-14 days and then remarket to them with personalized ads to get them back to the checkout. By implementing these tactics and closely monitoring your funnel strategies, you can achieve a 5X ROAS in just 90 days! Do let me know if you have any questions.
Use these Thumbnail colours for more views - Green - Yellow - Blue - Orange - Pink - Purple We used these strategies to get more than 42 million views on our channel in 3 years. Never use White, Red and Black. It merges with YT UI and people skip that.
We’ve all heard that in order to hit the magical $1M/year mark in our businesses…we need to focus on: - ONE niche - ONE offer - And ONE marketing channel - For ONE year… Which is true.From my experience… the fastest way to hit 7-figures as an agency, coach, or info-business is by FOCUSING. Not doing anything and everything that is HOT right now like THREADS or Clubhouse… (whatever happened to Clubhouse btw lol?) Point being, it’s much easier to get consistent leads, calls, and clients when you’re focused on ONE method vs. MANY… But does that strategy work if you wanna scale to $2M, $3M, or even 8-figures? Should you double down on that ONE marketing channel that’s already working and try to max it out as much as possible? Or should you diversify and add another source of traffic to your business so that ALL your eggs aren’t in the FB basket for example? Well, from my experience, both can work… But here’s what Bob Thompson, the co-founder of Gym Academy decided to do: He wanted to have multiple channels that produced multiple inbound opportunities to sign and close more clients… BUT he knew that even though he was very good at running and scaling Facebook Ads for his coaching business… YouTube is a completely different ANIMAL. He knew (after following us for a while) that 80% of YOUR success with YouTube Ads comes down to how AMAZING your CREATIVE is… PLUS the scripting of YouTube Ads is a little different compared to writing copy for FB. So rather than learn from TRIAL & ERROR, wasting precious time and money writing, filming, and editing his own ads + launching them to see if they even had any legs to scale… He paid us instead, the experts, to help him create 5 BANGER YouTube Ads that he could ALSO repurpose and use on FB, and Instagram… So that he could repeat the same success he’s already experienced on FB, on YouTube.And here’s what he had to say about working with us to create his ads: https://youtu.be/vUB0w7965cE
So I woke up in Arizona to this message… One day of spend using our creatives = One $25 booked call! Surprising? Maybe for other agencies… …But this is just another Wednesday morning for us here at Adspend.com. The reason? We take pride in creating world-class scripts, movie-like video editing, and Hollywood-esque creative direction to help our partners launch the best YouTube Ads they’ve ever seen. And even though we call ourselves the "most sought-after" YouTube Ads Agency in the info-product industry… …These were not our words. In fact, they came out of Daniel Fazio’s mouth (The Cold Email Wizard himself). For those who don’t know who Daniel is: He’s the Founder of ClientAscension.com, where he helps B2B companies get more clients by placing cold email specialists inside their businesses… …But he also created the HIGHEST-SELLING cold email course of all time, created 5 software apps for cold email, and has worked directly with over 800 B2B companies to date. King of cold email? More like a ‘wizard’. And Daniel came to us because deep inside, he knew the FASTEST way to launch a YouTube campaign and WIN… …Was to delegate his creative needs to us.Just like Sam Ovens when he asked me to partner with him on WeTube, or Brandon Carter when he wanted to diversify his ad portfolio and not be solely reliant on FB, or even Patrick Bet-David who hired us to help him sell out tickets to his VAULT conference happening later this year in Miami…(But that last line is a story for another time ;)Now, here’s the craziest bit… …As soon as the creatives were done, filmed, and edited, he launched these ads with his old campaigns… …And ‘magically’, he got a $25 booked call almost right off the bat.But you don’t have to just take it from me. You can listen to the Cold Email Wizard himself saying that "these are the best YouTube Ads we’ve ever seen"... And now these are HIS to keep scaling on YouTube, knowing all too well creative WON’T be a bottleneck
Wanted to give a quick shoutout to @Reggie Riis for being the first one to buy the full YouTube Ads Accelerator course inside this group AND take action! He sent me this DM yesterday... (Don’t worry, I asked for his permission to even share this with you) Reggie btw, booked a call to join the Ad Men Mastermind after seeing some of our member’s wins like Yasir who hit $40k/months in 8-weeks, or Sebastian who made $43k in ONE month after implementing what we told him… BUT, after just 10-minutes of talking to Reggie, I knew it wouldn’t make sense just yet because he was just starting out… And to be clear, I believe Reggie will be ready to join the Ad Men Mastermind sooner than later. But right now, he needs to understand and apply the basics… So he can be a valuable addition to the Ad Men Mastermind in the future. And that’s what the “YouTube Ads Accelerator” course is designed for. To help any agency owner, coach, consultant, or course creator to create “Steven Spielberg” ads their audience actually enjoy watching… So they can scale using probably the most effective and direct Ad Platform there is… YouTube. And honestly, there’s not even a page for it right now. The only way to get it is by messaging me or my team with the word “COURSE” inside our Free Skool Group to pay for it and get access. And even if you don’t wanna buy the full course, y'all have access to the mini-course which gives you our entire creative process for you to use! Anyways, shoutout to Reggie again, and looking forward to seeing more of you taking the next step in your business as well. Cheers 🥂 -Brian "action takers ftw" Moncada
Ever heard of Jeremy Miner? If you haven’t, let me clue you in… Jeremy is potentially the world’s greatest Sales Trainer right now. (Cole, if you’re reading this, it’s not you… It’s me lolol) He’s the Founder and CEO of 7th Level and Sales Sniper. And one day, after cashing $33 million in straight sales commissions, he decided to create a sales training company. A regular day for him, something remarkable for 99.9% of human beings. The point is… We have the honor to run his YouTube Ads. But it wasn’t a walk in the park. You see, Jeremy kinda hates marketing agencies. And for good reason, too. Most agencies overpromise and underdeliver. Maybe you’ve experienced this yourself? The point being, Jeremy is a no BS kind of person. So when he got sick of so-called gooroooos and on-stage personalities burning his ad budget… He hired an in-house team to manage his Facebook & IG ads. But not YouTube.And why is that? We don’t know. But we do know this… We scripted, managed, edited, and launched all his campaigns on YouTube and Google since January 2023, and surprise, surprise… His ads are NUKING. We’ve helped them make over $800k in new cash collected with under $200k in Adspend… Equaling out to a 4x ROAS in only about 3-months after it took us about a month or two to get up and running and work out the kinks with their campaign. Not too shabby huh? For sure, it helps being a deal closing sensei… But, it also means that it doesn’t really matter if you are amazing at sales… If you don’t have high quality, and affordable leads that are easier to close! Now let's get into you some tactical takeaways for you to implement immediately: - The Offer: Sales Training program for b2b sales reps - The Funnel: https://nepqtraining.com/optin-592310171683750704971 (VSL Book A Call Funnel) - The campaign took about 2-months to really get going and profitable. - This is because YouTube was a NEW platform for Jeremy and his team. Although they have a proven offer/funnel cranking on FB & IG, it still takes about a month to dial in your conversion actions and crank... - After the first month, we made changes and optimizations to the landing page that dramatically increase the opt-in rate (shoutout to @Israel Fernandez for his amazing work on this CRO side) and got us to 2x ROAS - Luckily, Jeremy and his team know the power of marketing and that a 2x can quickly become a 3x, 4x, and even 5x, with the right tweaks and time testing... and that's why we love working with them. - Creative scaling spree - we also re-wrote new ads and hooks that Jeremy filmed which took everything to the next level as well... (might do an Ad Breakdown on this in the future?)
Putting the finishing touches on my pop-up offer to lead out the launch cycle. Feedback, split-testing, looking to assemble a cohort of 20-40 and bring in some adspend. This thing fires Brian, I'll be circling back immediately to launch the complete program, community, with affiliates. And buy you dinner! Wish me luck
Ring the bell! 🔔 Can't believe our closer made this much with no high-ticket sales experience! A big part of this is because our offer is so unique: YouTube ads for real estate agents. He only collected half of the units so next month he’s on track for $16k lol We actually have too many leads wanting to work with us that he can handle… and I’m looking for a 2nd closer. YouTube Ads is the way to go! Gotta capitalize on this opportunity we all have!
Business name: Muscle Nectar Industry: Health supplement product Service Type: PPC campaigns with google ads Business Overview: Muscle Nectar is an India-based health supplement brand providing the best quality nutritional supplements to their customers since 2019. Their best selling products are Collagen proteins, Isolated whey proteins, Fish oil, peanut butter, BCAA, multivitamins & lot more.. Key challenges: Since Muscle Nectar’s online store was running for the last 2 years, its main source of traffic was through amazon advertisements. The recurring customers used to visit their online store to get some better deals. The store has tested google advertisements in the past but the results were not satisfactory, they drained thousand of rupees in the ads & got no significant results. According to the business owner, they need 5x ROAS to break even with the advertising. So the main challenges are - Achieve at least 5x ROAS to breakeven - The ad account is not an older one, and It doesn’t contain sufficient data to take a data-driven solution - We have to also focus on its returning customer rate, As it’s cheaper to convert a repeat customer than acquiring a new customer. Proposed solution: After analysing their current problems, we proposed a solution, Here is the crux of it, 1. We would follow Russell Brunson HSO framework 2. Creating some 45-60 sec videos to nurture and attract an audience at TOF for the brand. 3. For Everybody who purchases anything in the store we will send them some gift, not something random or cheap, we know our customers very well so we send something which he/she could use in his daily life and keep remembering us. We use this method to create a TOF video for the brand. Those videos are 45-60sec long. Where we spent time crafting the story for Product/Category. Here is the breakdown for the creative. 1. Attract : 2. Convey 3. Delight: We always believe to deliver more than what we had promised. Everybody who purchases anything from our store we usually send them some free gift, not something random or cheap we know our customers very well so we send something which he/she could use in his daily life and keep remember us.
Gratitude and thanks to @Brian Moncada for dropping tons of value all over social and now in this group. After working with guys Like Tony Robbins, Dean Graziosi, and many others I didn't fully own the value I created for business owners and often doubted myself at times as a creative video marketer. Adding paid traffic to my already proven Video Ad frameworks allowed me to really unlock a new level of impact and income. 🔥 Here is the first showcase of 1 ad variation I've created for my client Geoship that we just launched today: https://www.facebook.com/522860121/videos/491554466320488/
Thank you to @Brian Moncada and the amazing team here at Adspend.com for helping me sell over $20k in new business! There's no one in the marketplace with as high-level skills and team as you guys @Nick Grippando @Nicholas Verge @Charles Winters. I learned so much from the program and from the coaching calls, and I'm ready to keep scaling to the $100k+ per month mark 💸 I'm truly grateful, thank you all for your help 💯
I just signed my first youtube ad client! Let me give you some details - The lead: It was an inbound lead from my social, he asked if I knew how to run YT ads - The business: It's an agency with white-labeled software looking to get clients and YT has been working well already for them - The deal: $2k per month for Yt ads management + Google ads Well now is the time for me to learn how to run YT ads the right way to bring them actual results Thank you to @Brian Moncada for putting this group together and giving me the confidence to say "Yes I know how to run YT ads" to this lead. I'll keep you all updated
We just purchased a Solar Company in California for Pennie’s! I know this community is all about marketing but this ties in great with our businesses that we have under our portfolio. Our YouTube Ad Company will be paid by our new company as a growth partner and more importantly setting up some bad ass YouTube ad marketing once we rebrand this company recruit and sell! Super Excited! I have to thank Bryan and Nick for growing such a wonderful community that is very active and excited everyday. Just wanted to give you guys some tips for when you close deals/ clients! Have high energy because it’s contagious the more excited you are to help a company grow with YouTube ads the more likely they will work with “you.” Being nervous is energy “I call them butterflies.” Use it and do a practice run with a friend or family member. Do not tell them that’s what you’re doing you need to wing this. It will help you speak more clearly when you’re ready to actually dive into a call or face to face. It will help you get all the bugs and excitable “distractive energy” out of you so you’re not throwing up all over your clients. Excitable “good” energy is great but hone that into a well crafted message. I do this everyday. I’m always practicing and developing my communication skills. Business is people and relationships remember this. It comes true every time we close any deals. Thanks Adspend Community!
Happy Friday Ad Men! Yesterday I was on a call with a prospect who is doing $500k/month in their business selling 1 offer, all from organic YouTube videos. Pretty sick right? Anyways, on this call with me that he booked to see if/how we can help them scale... And you know we talked about everything they're doing, what their goals are, problems, pain points, frustrations, etc... But when I asked who else he's looking at besides us... He said something that stuck with me... He said: "I see you as the Tony Robbins of YouTube Ads... you know, when you think of personal development, you think of Tony Robbins... and when you think of YouTube Ads, you think of Brian Moncada..." Woah... Yeah, that hit me. Now, you may be reading this and be saying to yourself... "Well that's great Brian, but what does that mean for me? How does this help me? And why should I even care lol...?" And tbh, I'm a little bit uncomfortable even sharing this because I don't want you to feel like this is me bragging or coming off like "look at me, look at me, we're the best..." Not at all. The reason I am pushing sharing this with you is to remind you of the power that you and I posses when it comes to establishing yourself as the EXPERT, and "go-to" authority for your niche/marketplace. I've been running/scaling YouTube Ads for 5-years now. 3-years this month since I quit working for my mentor and going out to build Adspend.com So this kind of brand building has taken time... Lots and lots of time. And you might be on a similar journey yourself, trying to build YOUR brand and become the "go-to" expert and authority in YouTube Ads as well... And maybe you're reading this and seeing this as a BAD thing... I know my OLD self would have... I would have felt annoyed reading this, mad maybe, and even a bit insecure because that means that there's MORE competition... But that's just your ego. The reality is, there is room for everyone. And Collaboration > Competition. Remember...
This community is actually the best mentoring group I had when I first entered I didn't know where to start but now I'm developing my skills more in building high-converting web pages since its important for funnels building and now I'm building a website for a big company while learning more about youtube ads dynamics from @Brian Moncada before I do them to my own business that doesn't exist yet but it will as Alex Hormozi said "The first step if you want to start in business getting the skills to repackage as a business" From an Admen to be thank you Brian and to everyone that actually contributing to this space this does actually help.
Hey Ad Men, Meet Sebastian Ospina... He runs a Google/YT ads agency in Bogota, Colombia... and he just made $43k off 1 client after joining the Ad Men Mastermind last December! Before joining, Sebastian's biggest month ever was $10k... But he was making his clients hundreds of thousands of dollars, yet wasn't getting paid what he felt he deserved... So what changed? Well, he learned how to charge $5-10k/month retainers + % of profit/revenue so that he could make more money, with less clients, and have more fun. This new mindset shift allowed him to FIRE a few clients that were paying him the least, but were taking ALL his time... So that he could find better clients, who would pay him more, and sure enough... he did. He found 1 client, executed a launch with them, and made $43k in January! I asked Sebastian to share what he learned and how he did it exactly so you can too! Here's the full interview we did together: https://youtu.be/dFdK-VvMFcY Enjoy! P.S. if you're an agency owner who runs ads for clients and you want to learn how to make $5-10k/month per client + charge % of profit OR revenue so that you can make MORE money with less clients while having more fun... Then the Ad Men Mastermind might be exactly what you're looking for... We show you how to create and run profitable YouTube Ads, make more money with less clients so that you can deliver better results, and build a waitlist of qualified leads who are begging to work with you... If that sounds interesting to you, apply to join buy booking a call with me here: www.Adspend.com/apply-dwy
Started YT ads for a client last week going to his warm audience across both of his YT channels (over 2m). Tomorrow will be 6 days, and goes to show what @Brian Moncada says about giving 5-7 days. We had 1 call booked from the audience and ads until yesterday then 4 came in dropping our CPA to $202. Keeping an eye on it and next will be to cut the lowest performing video/hooks in the campaign
I got my first client for my Youtube Ads agency. I'm doing no monthly fee + rev-share to get my first case study. My strategy to get this client: 1. Choose a niche you like 2. List the top influencers/experts on that niche that are not selling info-products 3. Build a smoke screen LANDINGPAGE that looks like you are already promoting the course 4. Contact with them via DM saying “Love your work. Have you thought about creating a course about NICHE? My name is Matt from LANDINGPAGE and I'm looking for a partner to launch this course. I can take of marketing and sales and you would do the content and weekly calls Most of these experts always wanted to teach but don't want the headache of getting and closing students. Now my impostor syndrome is kicking in and I'm scare that my ads are going to flop 😱
Still a win for me. Will be having 2 booked calls this weekend from 2 coaches who want me to help them run their youtube ads to their offers. They both came into my Twitter DM as I tweet content around youtube ads based on the result I have got in my own business and knowledge, including the last client I worked with, whom I'm no longer working for as of now. One client is for a book-a-call funnel, and the other is a live webinar lead gen offer. Hopefully, it turns out well to have one as a paid client. But then, still, a significant win for me since I am NOT yet an official Ad Men 😁 Thanks for the value you provide here, brian. Would definitely update if all goes well in having them convert.
Launched our first Youtube campaign correctly (ish) and got our first booked call! Had to turn into a damn script writer/actor & producer to launch but now infrastructure and team is in place & were all better off for it! Pain is growth!