what’s the best way I can offer a business owner my service without sounding salesy+after doing follow-ups with them

So basically, While I was outreaching, I kept in mind these 6 principles:1-lower their sales guard, do not sound salesy,2-the personal, the better, don’t talk in a generic way,3-offer free value 4-value their time and don’t talk too much 5-be clear when you speak, make it easy for them to understand so that they don’t think it’s a waste of time trying to understand what we’re saying 6-make it low commitment for them, Do not make it hard for them to get to work with you, like booking a call or letting them pay a high price, make it a “low risk” offer , Last night while doing follow ups, I asked this question for a potential client and they left me with a seen What I ought to do? I would be happy if alicia could help @Alicia Joseph

so currently i’ve been doing follow ups with a potential client and she have an email list though she don’t have a free newsletter, I plan on offering her a free welcome email and explain to her how it’s gonna be beneficial to have a free newsletter to build trust with future clients(Again, as much as possible i’ll try not to sound salesy), Right now im watching her content and try to pick up the words she usually use before writing the email i’ll offer her since brand voice is important However is there any other way to offer free value for potential clients instead of writing emails ? Cause it takes effort to write emails for me personally

outreach principals that i learnt are 6: 1-be clear on what your saying 2-lower their sales guard 3-value their time and make it short while speaking to them 4-the personal the better, don’t send generic messages 5-make it low commitment, 6-offer them free value Question: what is the meaning of a free value, like how should it be, what kind of free value should i give my potential clients

Does his outreach methods actually work? Cause i’ve been trying nearly months