@Marcus Karl and I are wrapping up our first auction this weekend. I was positive it would do well. But damn... I didn't think it would go this well. Believe it or not, this is my first time making money on a campaign! QLL deal in May: Flop Poll tap deal in June: Mega flop Auction in December: *Great Success!* (Borat voice) All I needed was a damn win. Now we're working on two more auction campaigns!

This news is so big I couldn’t wait to finish my walk to tell ya! Rooting for Ya, Travis https://www.skool.com/community-fire-mojo-6715/about?ref=9466c32b019e4a9e9b972658159f50e8

I don't normally give you scripts. But these words have saved so many dang deals for me, I want you to USE them. All kinds of deals that start to go wrong... Let's say you've got a licensing deal... You've proposed an 80/20 split...(which I normally don't say a number first) And they waffle and say, "I dunno, lemme think about it." Now... You're not sure if it's the money or something else. Here's the core "script": 🗣️"May I ask, what would I need to do to make this a NO Brainer for you?" Then they can TELL YOU. "20% is too much." or... "I'm not sure it would sell to our people; we'd want to figure that out first." See? Now we've got something to work with. What I do next is ask another question. 🗣️"I see. The percentage doesn't work for you.🗣️ Is there anything else keeping us from moving forward?" "It's mostly the percentage, but will we be the only licensee?" 🗣️"I haven't thought about it. Is that important to you?" (It's always okay to say "I don't know" or "I haven't thought about it.") If it is important... They will normally tell you why... Then you can say... "Okay, so we need to find a percentage that works for you and ideally you'd like to be the only licensee in the Dallas area? What else?" "That's it." So, you've moved into the collaboration zone instead of the negotiation zone. 👀We always want the truth on the table and to collaborate over terms instead of just a raw back-and-forth, strong-arm negotiation. Here are the CORE THREE SCRIPTS AGAIN: 🗣️"May I ask, what would I need to do to make this a no-brainer for you?" And... 🗣️"Is there anything else/what else?" 🗣️"Is that important to you?" You can sprinkle on some paraphrasing and validation so they feel HEARD. "I'm in no rush. The percentage you get makes a huge difference. What would I need to do to make this a no-brainer for you?" You can use other terms for "no-brainer"... Like... "What would I need to do to get this moving forward?" "What would I need to do to make this work for you?"

6 minutes to go before the webby... I'm getting my win, last min :-) $59,050 on a 24 hour auction on my first go. #win

So I really started to dial this up of late and have been having some good coffee dates for a B2B play here in the UK. They have inroads into a huge managed service provider here who are looking for a marketing partner to help convert more of their existing customers into upsells. It's a mixture of retained work + back end profit share. Early days and several test campaigns to run first but heading in the right direction!