Such a big and honestly stupid mistake!!! No marketing should be manipulative. Let me know your thoughts on this (Minna hasn’t got her settings to allow downloads so I can only share the link. Hopefully you can access) @Chloe Bright @Amy Butler - bummer! Essentially, a brand messaged someone an influencer style message, making them feel all chosen and priceless to be invited to an exclusive event, she organised a sitter, paid for city parking, dressed up. They offered her a plus one. Really specially worded. Then she arrived and it was a sample sale that was open to the public. The PR/marketing team intentionally skewing facts with clever words to get people with big followings to promote the event for the brand. https://vt.tiktok.com/ZSy6DRUBy/

Alrighty! So it’s Saturday arvo! The onions hit first.The sausage sizzle lives outside the store, run by local groups. Why do they stick a food queue at the door of a hardware shop? What's the strategies behind this do you think? (Even if you see or think the right answer has been commented, keep thinking and comment whatever comes to mind! There's no right or wrong answer it's all about seeing what we can find. That's how we train our brains)

I was recently gifted a beautiful box of carefully packaged Harry and David pears, and I have always wondered why they wrap just 1 single pear out of 9 in gold paper. Is it to just suggest the value of these fruits without the expense of wrapping every single one in gold? And they always put a personal card in there of who wrapped my pears in the box (why should that even matter to me?) I suppose that shows that the operation takes great care and pride in every step of the process. What are your thoughts?

I have noticed this trend lately on Instagram and Facebook and it irks me. I understand that coaches and teachers want to build up their contact list by making prospects dm them for more info on workshops, but as a consumer if I can't glance at it quickly and determine if I can attend it I will just swipe right past their story or scroll past their post. Don't make me take extra time and effort for something you want me to attend and pay for! What do you think?

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