The boring niche making creators quietly rich

6d (edited) • Writers & Content Creators

Brilliant eye-opening advice from Amy Harrop.

Everyone’s chasing the same five niches. Fitness. Finance. Productivity. AI tools. Maybe crypto if they’re feeling spicy.

And then they wonder why their content disappears into the void.

Meanwhile, I keep stumbling across creators doing something completely different. They’re selling worksheets about Abraham Lincoln. Trivia games about ancient civilizations. Kid-friendly biographies of Marie Curie.

Educational content for kids. That’s it. That’s the “secret.”

Here’s what got my attention: the global educational toys market hit $66 billion in 2024, according to Fortune Business Insights. It’s projected to nearly double to $126 billion by 2032.

That’s not a typo. Nearly doubled in less than a decade.

So why isn’t everyone talking about this?

I think it’s because when people hear “educational content,” they immediately disqualify themselves. They picture classroom teachers, curriculum designers, people with degrees in child development.

But that’s not who’s actually making money in this space.

Read the full article on her Substack: https://succeedwithcontent.substack.com/p/the-boring-niche-making-creators

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