WPA session... Sales Follow Up wins Member Cap

Dec '25 (edited) • Recordings

Marketing challenges: Email list reach drastically reduced due to new rules; shifting focus to engagement-driven social media and high-ticket sales.
Tailoring offerings: Club members prefer gentle accountability and community over aggressive goals; adjust programs and marketing to audience-specific needs.
Follow-up critical: 80% of high-ticket sales occur between 5th-12th contact; dedicate weekly time to persistent outreach on past leads.
Personalized strategies: Use Loom videos and targeted social media outreach to warm connections for driving enrollments.
Reviewing networks: Identify sales opportunities by auditing past contacts, clients, and relationships.
January program plan: Implement "Rooted Reset" with personalized DMs, value-packed newsletters, and application process for exclusivity and excitement.

(Chat from GROK)

Hey team,

It's your sales coach here for WPA members — the premier space where wellness pros, healers, and coaches build thriving coaching businesses, and enroll high-ticket clients into transformative clubs. Let's thrive, because in our world of high-ticket wellness coaching (where we're guiding life-changing habit evolution, group programs, and scalable revenue streams), sales truly IS in the follow-up.

Statistics Behind "Sales Is in the Follow-Up" (Especially Powerful for High-Ticket Sales)

The timeless truth holds: most enrollments don't happen on the first touch — prospects need space to integrate the vision of their upgraded habits, vitality, and business. Here's the proven data (from top sales research in B2B, coaching, and high-ticket spaces):

Only 2% of sales close on the first contact. 3% on the second, 5% on the third, 10% on the fourth... with a massive 80% occurring between the 5th and 12th contact. (Sources: Multiple studies including IRC Sales Solutions, Peak Sales Recruiting, and recent 2025 updates)

48% of salespeople never even make one follow-up. Half the field taps out early — leaving massive opportunity for us to stand out.

50-80% of sales need 5+ follow-ups, but most reps stop after 2-4. In high-ticket wellness (our $3K–$10K+ certifications, masterminds, or group coaching enrollments), this rings even truer — clients are investing in deep transformation. They need nurturing, value reminders, and trust-building.

Top performers (the 8-20% who follow up 5+ times persistently) close 80% of the deals. Consistency is what builds six-figure (and beyond) coaching empires.

Leads come from free talks, hubs and social posts — a "think about it" is often just "not yet." Value-driven follow-up turns interested self healers into enrolled members crushing their aligned living.

How Members Should Time Block Follow-Ups to Land 3 High-Ticket Enrollments a Month

Hitting 3 high-ticket enrollments per month is realistic and game-changing (that's $9K–$30K+ revenue, scaling your impact without burnout). It starts with disciplined follow-up. The secret? Time blocking — sacred, protected calendar slots just for outreach. No distractions, pure momentum.

Tailored framework for our wellness coaching pipeline (assuming 10 warm leads: free talk attendees, challenge completers, inquiry forms, referrals):

Quick reminder: Even with just 10 warm leads per month (webinar attendees, scorecard applicants, inquiries, referrals, past clients/friends), persistent, value-first follow-up lands 3 high-ticket enrollments consistently. The stats don't lie — 80% of sales happen after the 5th touch, yet most quit early.

Streamlined Time Block: Just 90 Minutes Per Week Total

You don't need hours of grinding. Top WPA closers get massive results with focused, high-quality outreach. Here's the ultra-efficient framework — total 90 minutes/week:

Key Activity Blocks

Daily Mini-Burst: 15 minutes every morning (Mon–Fri = 75 minutes/week) Your quick "thrive ignition." Do this first thing: Scan your 10 leads, send 3-5 personalized touches (mostly IG/FB DMs to warm past clients/friends, plus 1-2 texts/calls). Focus on hottest leads first (recent interest). Example: "Hey [Name], loved seeing your post about morning routines — reminded me of our chat about scaling your club with aligned habits..."
Weekly Deep Dive: 15 minutes every Friday afternoon Pipeline review + planning. Rank your leads by heat, schedule next week's 3-5 daily touches per person. Drop 1-2 value pieces (habit tip, success story, quick win resource) to mid-temperature leads. Set reminders for post-call follow-ups.

Total: 90 minutes/week — that's it.

Key Activities to Focus On (Prioritize These for Max Impact)

Personalized IG/FB DMs (60% of touches): Warm, relational, perfect for past clients/friends/referrals. Feels like conversation, not sales.

Phone/Text Check-Ins (30%): For hottest leads — voice builds trust fast.

Value Drops (10%): Share a podcast clip, habit resource, or club case study — no pitch, just service.

Cadence Rule: Every lead gets 5-12 thoughtful touches over time. Day 1: Thanks/recap. Day 3-7: Value. Day 10+: Soft re-engage.

Mindset: You're leading, not chasing. Each touch reminds them of the freedom and impact waiting inside WPA and their own thriving club.

Team, 90 focused minutes per week — done consistently — turns your 10 warm leads into 3+ enrollments/month. It's not about volume; it's about disciplined, heart-led persistence.

Block it, execute, and 3 enrollments/month becomes your baseline. Who's locking in tomorrow's follow-up block?

Let's thrive — sales is in the follow-up! 🌿🚀

Questions or pipeline shares? I'm here. You've got this.

Find the recording of the session here

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