The Healthy Split - AI Agent 1 page Club Biz Plan

@marita - I love how this came out!

Based on the "Future You" strategy session, here is the Offer Blueprint for Marita Robinson.

WHO IS IT FOR?

High-end, educated, and "highly conscious" women and couples (specifically in the Telluride/Durango area) who are facing a separation or divorce. They are stifled, depressed, or at a crossroads and want a "seamless experience" rather than an adversarial battle. They are likely mothers who want to protect their children and their own sanity through the process.

WHAT PROBLEMS DO THEY HAVE?

They are dealing with "settlement fatigue" and a dysregulated nervous system—sleep-deprived, fueled by caffeine and sugar, and reactive. They are using "wine to unwind" or weed to numb out, which leads to bad decision-making. They feel disconnected from their bodies, trapped in "fight or flight," and terrified of the "boring, tired systems" of traditional litigation. They fear the physical aging and stress toll of divorce (aging "five years in a single month").

HOW DOES IT WORK?

A hybrid "Mediation Oasis" and "Aftercare Club." It combines the efficiency of legal mediation with a "Healthy Split" coaching container.

The Foundation: Mediation services (handling the legal "clean break").
The Club/Container: A 12-month or "Fresh Start" 10-week journey that includes somatic processing, Body Thrive habits, and negotiation coaching so clients are physically grounded enough to make life-altering decisions.

HOW MUCH DOES IT COST?

The "Healthy Split" Club/Package: $7,000 – $12,000 (Annual membership or comprehensive package).
VIP Experience: $15,000 (Includes exclusive couple mediation + full legal documentation + the wellness container).

HOW MANY PEOPLE CAN JOIN?

12 VIP Couples per year (Low volume, high touch). Note: This volume replaces the need for high-volume litigation work.

Imagine a CLUB that:

CONVICTIONS

A dysregulated nervous system cannot negotiate effectively.
High stress leads to high legal fees; when you are physically grounded, we reach solutions faster.
Divorce is the "medicine you didn't ask for" to transform into your next identity.
We do not bypass the grief, but we do not numb it out with substances.
We prioritize "conscious uncoupling" over adversarial destruction.

EXPERTISE

High-Performance Mediator: Legal expertise (JD) without the "lawyer" vibe.
Somatic & Intuitive Guide: Using "witchy," intuitive, and somatic improv tools to help women process trauma.
Habit Coach: Integrating Body Thrive principles (sleep, diet, rhythm) to maintain cognitive clarity during legal proceedings.

VIBE

Sovereign, Grounded, and "Witchy-Authentic." A safe space that feels like a "Mediation Oasis" rather than a law office. It is honest, somatic, and allows space for catharsis—no plastic AI photos, just real human connection.

HERE’S HOW IT WORKS

Community / Live Sessions:

Mediation Sessions: "High performance" legal sessions where the goal is resolution, not conflict.
Somatic Processing: Space to "feel and do whatever they need to be doing," including finding their anger and voice.
Habit Coaching: Guidance on sleep, hydration, and removing "numbing" agents (alcohol/weed) so the brain is offline from fight-or-flight.
"Finding Your Negotiation Voice": Workshops on communication styles and claiming what you want.

CORE CURRICULUM: Competency-Based Format

Competency 1 — The Sovereign Body: Regulating the nervous system so you don't negotiate from a place of trauma.
Competency 2 — The Cognitive Edge: Eliminating "wine to unwind" and brain fog to ensure you have the stamina for legal decisions.
Competency 3 — Finding Your Negotiation Voice: Identifying your wants, processing anger healthily, and speaking clearly.
Competency 4 — The Clean Slate: Shifting identity from "failed marriage" to "thriving new beginning."
Competency 5 — The Nest: Reorganizing the physical home and family dynamic (co-parenting) for the next chapter.

WHAT’S YOUR HOOK? YOUR BIG CLAIM?

"The Healthy Split." We’re making decisions today that affect your next 20 years—to do that, your brain needs to be offline from fight-or-flight mode. Don't just get a divorce; use this crossroads to reclaim your health, your voice, and your sovereign life.

3 comments