media, digital advertising, ad tech, or data‑driven media environments., Significant experience with clean rooms, data cloud platforms, and BI tools
Key ... , activation principles, and governance models., Establish a clear audience roadmap aligned to advertiser needs, platform capabilities, and long‑term retail ... media growth., Partner with Product, Engineering, and Data Science teams to translate audience strategy into prioritized platform initiatives., Set standards ... first‑party data, identity, and privacy‑safe activation, media measurement methodologies, reporting systems and automation concepts, Significant experience in retail