Try before they Buy
I am reading a book literally right now called “just F***ing send it..
It’s a book about emails and how this guy has sold over $100,000,000 worth of different products for himself and others.
Hes Talking about how he had lemonade stands as a kid and how he started adding other products like cookies and golf balls (location was near a golf course).
He went on to say that one of the mistakes he made was…
“Mistake #1: No cookie samples. I should’ve broken up a few cookies into
little bite-sized samples.
When you have a superior product you should let people try before they buy. I’ll bet we would’ve sold more if we had done that.”
It’s just interesting to me.
Why do you think all of these uber successful business people worth hundreds of millions like this guy and Alex Hormozi recommend having an “attraction offer”, or allowing people to experience what you do for free before they buy…but every massage therapist says to never do it?
2
4 comments
Try before they Buy
skool.com/the-unreasonable-life
The Unreasonable Life is a community devoted to helping Massage businesses become profitable, sustainable and centered on service, purpose, and legacy
Leaderboard (30-day)
1
+9
2
+6
3
+5
4
+4
5
+2
Powered by