Exploring Personal Brand
I spent the last few days researching personal brand building. I synthesized my findings in a blog post: https://link.medium.com/o9BFecj0rxb
Key takeaways:
-You can't be a creator and not be known for something. A brand is inevitable.
-A personal brand is about setting expectations and living up to them while being an inspiration
-Your credibility as a person matters more than what you write
-People want to follow people, not robots
-Talk about your experience, connect with readers and be yourself.
-Be authentic, controversial and right.
What do you think?
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Jonathan Michaelson
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Exploring Personal Brand
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