Nov '22 (edited) in Other
Everything I've Learned In Sales So Far
  1. Conviction is king. What I mean by this is that your tonality and inflection is probably the most important thing when it comes to Cold Calling, don't get me wrong, this is a skill you can train. However, it is so much easier to trick yourself into the right tone when you BELIEVE IN THE PRODUCT. So get your product right first.
  2. Be transparent and honest about why you're calling. Start a call of with "Hey this is a sales call, if you want to hang up that's fine or you can give me 30 seconds and then you can decide." Not only does this completely disarm most suspicion from a prospect, it also frames the conversation to have only two outcomes, either they hang up (which means they're not intrested anyway) or they listen to what you have to say. It even recognises the value of the prospects time, making this one of the best openers out there.
  3. Next you want to give the reason you're calling, such as "I'm calling today because I believe I can help you with your Google Ad Campaigns"
  4. There was a study done, I'm unsure of the specifics, that shows that just using "because" when cutting in line made around 80% of people receptive you cutting in line even when the reason doesn't matter at all. So use "because", don't make the prospect anxious on wtf you want, let it out immediately and your prospect will be happy for it.
  5. Finally your mindset shouldn't be one of "I have to book a meeting." Bringing it back to the idea of conviction, all you're trying to do as Salesperson is to help your prospect, to help them understand their options and whether or not your product or service will truly help them. (And if the product is great, it most likely will) You're simply helping them to make a decision, that'll all you need to do.
That's all I got for today, apologies if there's spelling mistakes or formatting errors, it's really shit typing a post of mobile.
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Mohammed Shahria
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Everything I've Learned In Sales So Far
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