📚 How to Build a Simple Funnel to Sell a Book

Today in the Issues Room,

asked some great questions about publishing and selling a book and it sparked a really useful conversation worth sharing with everyone.

Here’s the core takeaway:

You do not need a full website to sell.

You just need a clear point of sale and one easy link you can share confidently.

Start Simple: What You Actually Need

If you’re:

publishing your first book
testing demand
or just wanting people to buy the book

You do not need:

❌ a big website

❌ complex funnels

❌ multiple pages and tools

You just need:

✅ a POS (point of sale)

✅ a URL you can share anywhere

The Simplest Option (and totally valid)

👉 Publish on Amazon (KDP)

👉 Share your Amazon book link. That’s it.

Many authors do only this and it works.

A great example from our community is

@Dawn Kristy

has her books listed directly on Amazon, she also has a website because she runs a full business and sells multiple books.

Both ways are valid. The key question is 👇

What are you trying to build right now?

If You Want a Simple Online Presence:

If you want one clean page to support your book (without building a full site):

✨ Take a look at Carrd:

Simple
Fully responsive
One-page only
~$19/year
Can connect to your own domain

So the recommended setup would be:

Publish book on Amazon
Promote the Amazon link
Create a Carrd page that links to the book on Amazon if you want the pretty front end.

Publishing Tips (Don’t Skip These)

When publishing via Amazon KDP:

Download the Kindle cover template
Design your cover in Canva
Upload to the Kindle portal carefully
Order an author proof copy before launch (Always check the physical version!)

You can also:

Order a box of author copies
Gift copies to libraries, editors, supporters, friends & family, relevant local businesses

Distribution & Launch Still Matter

Selling a book isn’t just about uploading it.

Consider:

Reaching out to local libraries
Hosting a small launch event
Gifting copies to people who’ll genuinely benefit
Thanking collaborators with a physical copy

📌 Give yourself time. Don’t rush the launch; plan it.

Ask yourself:

Am I building a long-term author brand…

or do I simply want people to buy this book?

There is no “right” answer only the right one for this season.

6 comments

SHE IS AI Community

skool.com/she-is-ai-community

Learn, build, and lead with AI boldly and ethically. We're a global community using AI to amplify purpose, creativity, and shape the future of AI.

Apply to be an Ambassador

Apply to be an agency expert!

Get your AI Prompting Playbook

Leaderboard (30-day)

+80

+53

+21

+21

+17