🎉GAME TIME!🎉Coffee Date Edition ☕️

Yesterday I shared one of the biggest lessons I’ve picked up from Travis:

The easiest way to get a partner to say yes is making your proposal feel as close to RISK-FREE as possible .

Which is also the foundation of Travis’ 2-Step Coffee Date approach that turns cold outreach into Coffee Dates.

If you missed yesterday’s post, you can catch it here.

When, this cold outreach email landed in my inbox today I saw it as an opportunity to drive the magic of risk-free proposals home.

The email says…

“So here is how I work. If we are a fit, I will run a two-week pilot from the content you already have. No new work from you. You just watch your reach grow and the right people start paying attention. If you are not seeing it at the end, we part ways and you owe nothing.

The only reason it is not a free-for-all: we actually do the work, by hand, so I take on just a couple at a time and I make sure it is right first.

Want to do a quick call to see if it is a fit?”

To be fair…

It has some elements that are better than most cold outreach emails.

However, looking at it through a Risk-Free Proposal lens, I can already see at least 3 enhancements that could turn this from being deleted into a Coffee Date.

Now…I could just tell you what those 3 are, but I thought we could have some fun.

While also allowing you the opportunity to see it for yourself.

This approach makes your cold outreach almost impossible to ignore.

That said, here’s the game:

Step 1: Re-read the email.

Step 2: Before you read anybody else’s comments, see if you can spot the 3 edits.

Step 3: Drop your answers in the comments. 👇🏾

BONUS: Rewrite it the email the way YOU think gets more yeses for Coffee Dates.

If enough people play along, I’ll share the 3 enhancements, and why they matter.

AND…I’ll see if Travis will let me gift something from his Vault O’ Brilliance to the person with the best response.

Travis??? 🙏🏾😬

Now that you know the game…