Results from 30 emails & a few questions

Hello all,

Last week I sent 30 Beamer type emails and heard back from 5-6 of them. I didn't manage to turn any of those responses into a coffee date and was a bit disappointed. Most of the responders seemed to think I wanted to be an affiliate and either didn't respond when I mentioned that I had other ideas for filling their programs, or the email ping pong got nowhere.

The emails I sent were of the format:

"Hello Name,

Mention something positive about their programs/way of doing things.

Is your {program_name} full? I might be able to help you fill it up--and you'd only pay me once members join up. I'd likely only be able to do it if I could send you at least 10 per month, I don't know if that's doable for you?"

I rushed the research of more than a few, and some of the opening sentences were a bit perfunctory, but I don't think they were too bad.

After coming back to the drawing board, I found this post really helpful:

https://www.skool.com/ronin/coffee-date-frame-in-a-post

This clarified the process a bit for me, but now I'm confused as to what to send in the original outreach email? And when do I suggest a coffee date and drop in my Calendly link? On one hand I need to get them interested before suggesting a coffee date, on the other hand I don't want to bounce emails back and forth forever.

A few days after complete email silence I received an email from someone requesting a coffee date and I spoke to them yesterday. Which brings me to part two...

The potential partner I spoke to has three different yearly programs at the $50, $1000 and $5000 levels. He has about a thousand people in the first two, but only 20 in the $5000 program. He hasn't done much promotion of the third program because the main difference between $1000/$5000 is some one on one guidance and as he used to hand out personal advice at the lower tier (and had been doing that for years) he's worried about losing goodwill with his list. Which I can understand.

He has indicated that he's very interested in getting leads/clients from new sources, but I'd like to try and turn some of the $1000 members into $5000 ones first. My thinking is that goodwill would mostly be lost if we positioned the $5000 program as the one you needed to join in order to get "all the info" as some people might feel forced to upgrade in order not to be left behind.

But the information at both levels is the same. This partner isn't revealing any further secrets on the group calls. I think the main benefits would be emotional; a newer subscriber low on confidence would find it reassuring to be able to "double-check" their thoughts and plans with this partner (a bit like I'm doing here). There's also more of a community feel where people (who are naturally contrarian in this business) can talk to like minded people and bounce ideas off of each other.

Does this make sense?

If this test goes alright, then I think there's also potential to turn $50 members into $1000 members. The partner says he's good at doing that, but only does email/webinar campaigns. I might be able to knock a few more off the fence for him with T3 campaigns.

Thanks guys.

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