Did I screw up?
Hi and everyone, long time lurker just joined :) I recently launched a lead reactivation offer and signed 3 clients in 24 hours, but I think I may have screwed this up. Here is the breakdown:
Client 1: SaaS, targeting anyone who hand raised but didn't buy and/or churned (no active customers). Big ongoing list, 30% commission.
Client 2: SaaS, launching a new brand/offer, wants to send out an offer to the old brands audience about the new brand/offer (5k leads over the last 3 years, my guess is 3k once cleaned), 50% commission.
Client 3: Sales coaching, proposed we craft an offer together and send out to their audience of handraisers/churns, similar list size/age as Client 2. 30% commission
Since these audiences I’m targeting in these campaigns are non-active customers (handraisers + churn), am I setting myself up for failure or do these audiences sound appropriately ‘warm’ to potentially be successful? Thanks so much and excited to learn!
ps - current plan is to spin up inboxes, warm them for 2 weeks, then start sending emails and work them through a phoneless sales system Google Doc.
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Matt Benjamin
2
Did I screw up?
Royalty Ronin
skool.com/ronin
Ronin collect BIG-ticket commissions ($500 to $5k) by replying to emails/DMs for small biz owners with hot offers.
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