For a long time, I believed that strategy, tools,
or the algorithm were the reason I wasn’t moving forward in the online world.
Turns out… that wasn’t true.
What slowed me down was chaos.
And chaos disguised itself as “work.”
I still remember one specific week:
I had eleven open projects, five notebooks full of ideas, and three different “plans” running at the same time.
I was working all day…
and by Friday, I couldn’t point to a single thing that was actually finished.
That was the week I realized the problem wasn’t effort.
It was disorder..
And I see the same pattern in many people trying to grow:
– 10 open projects
– 0 finished
– 50 ideas
– 0 products
– lots of content
– little direction
– many courses
– very little implementation
And all of it is hidden behind one sentence:
“I don’t have time.”
But that’s not true.
It’s not a lack of time.
It’s a lack of structure.
When an expert has no structure, they start working against themselves:
– messaging becomes unclear
– the audience doesn’t know what they sell
– decisions become reactive
– momentum collapses
And eventually, the worst thought shows up:
“Maybe I’m just not good enough.”
But you are.
You just don’t have a system that keeps your expertise aligned and moving.
The one shift that changed everything for me was this:
Business doesn’t grow from the amount of work you do.
It grows from the amount of work you finish.
And without structure, nothing gets finished.
So I’ll leave you with one question:
Where in your business is chaos slowing down everything else?