Most funnels don’t fail because of traffic. · Selling Online / Prime Mover

Most funnels don’t fail because of traffic.

They fail because the funnel demands a decision before the prospect feels oriented.

Here’s the pattern:

When someone enters a funnel, their first question isn’t “Should I buy?” — it’s “Am I in the right place?”If the funnel skips clarity and jumps straight to persuasion, resistance shows up immediately.

One mistake I see constantly:

Funnels trying to convert before they contextualize. No frame, no clear problem ownership, no reason to trust the path—just a button asking for action.

Hope this helps someone.

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