FunnelLab Upsate
Happy Friday, my funnel peeps 👋.
Renee here from the Funnel Lab
Today,f I was catching up on emails from Russell Brunson, and made statement that I have seen is pretty powerful.
Map your funnel before you build it.
It sounds obvious, right?
But let me be honest.
When I first started building funnels, I didn’t map anything. I would get excited about an idea and jump straight into the builder.
I’d start dragging sections, changing colors, rewriting headlines, moving buttons around.
I felt productive because I was “doing something.”
But after a few hours, I realized I was just… doing stuff
Not clear.
Not structured.
Not condent. .
If you are new to buildfing funnels a feel a lil overwhelmed or scattered at times, here is what I learned from Russells email:….. 📥
What I’m learning is that the power isn’t in the software. It’s in the structure.
Before you build anything, you need one thing:
Clarity on the goal.
Are you trying to collect leads?
Sell something small first?
Or sell your main offer?
That’s it. That decision changes everything.
Let’s say you’re building a Lead Funnel.
Before opening your laptop, grab a piece of paper.
Draw a circle for traffic.
Draw a box for your opt-in page.
Draw a box for your thank you page.
Add follow-up emails.
Connect them with arrows.
Simple. No tech. No excuse to put off
Just a path.
When I started doing this, everything changed.
Now,, I don’t feel stuck anymore. I can move forward with clarity and confdent.
Grab a piece of paper and map it out.
Then go online and look at what’s working and look for patterns that you can model in your funnel.
After you have done that, thenu I build.
And it feels different.
It feels easier
It's structured.
It feels confident.
Sometimes I even surprise myself with how clean the funnel turns out — not because I guessed well, but because I did research and followed the structre.
I know there are so many entrepreneurs who struggle with funnels not because they can't s do it.… but because no one showed them the process to do it right.
You don’t need to be perfect because done is better than perfect
.
Map first.
Build second.
Execute with confidence.
Btw, Geru is a great funnel mapping software.
Renee J,
2
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Renee J
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FunnelLab Upsate
Selling Online / Prime Mover
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