Jan 13 (edited) • Intro's & General Discussion
Fellow Copywriters lend me your Ear !!
A big realization to me today is that copy people like to read copy. We also like to copy copy. And I guess that makes us copycats.
The thing that’s wrong with that is that my audience doesn’t like to read at all. And I like to read the longest form copy there is. So when I create copy for my people, it’s really long and nobody reads it.
The thing is when I make movies I get millions of views. That’s because my people don’t like to read they like to watch movies.
That got me to thinking… I used to sell a lot of stuff. I will buy stuff from China and sell it before I start trying to sell digital products.
What I realized is that Relly I was selling the pictures more than the product. I could sell the product before I even had it by selling the picture.
With this new thing I’m doing, with this long ass copy, is selling words. And if I look at it like that where I’m selling words…
I’m selling words to people that can’t read or don’t like to read. 💀
And with that realization, I’ll just drop the mic right here 🎤
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Fellow Copywriters lend me your Ear !!
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