Friendly reminder: You don’t need perfect ads or perfect SEO to win. You need consistent action + tracking what works. Perfection doesn’t pay the bills. Progress does. What small win are you celebrating this week? 👇

Most businesses don’t fail because their product isn’t good. They fail because they: 1️⃣ Don’t know their audience well enough. 2️⃣ Don’t track the right numbers. 3️⃣ Give up testing too early. Here’s the formula that actually works: Audience → Speak to ONE type of person, not everyone. Data → Track 2–3 metrics that move the needle (cost per lead, ROAS, or conversion rate). Testing → Change ONE variable at a time (headline, creative, or CTA). When you get those 3 right, you don’t need luck; you need consistency. 👉 What’s the ONE metric you’re focusing on this week? Drop it below ⬇️

We’ve seen so many businesses burn through $$ because of avoidable mistakes 😬 Here are the top 3 mistakes most people make: 1. Targeting too broad or too narrow 2. Using text-heavy images (Facebook will limit reach) 3. Not testing multiple creatives (you’re guessing, not optimizing) 👉 Be honest, have you made any of these before? Or did we just call you out? 😂 Drop a ✅ if you’ve learned the hard way… or a 🙋‍♀️ if you’re just getting started and trying not to mess up.

With Google new direction in AI search you need to build better, have more rich multimedia content around your exact terms. Images are ranking, video is ranking and written content is ranking. It's not just about writing an article you need to create richer content, to build the trust and authority. Google new AI is not about publishing more, it's not about volume, it rewards you by your content having clarity so you can have credibility. Neil Patel is a great source for understanding SEO/GEO in simple terms.