Friendly reminder: You don’t need perfect ads or perfect SEO to win. You need consistent action + tracking what works. Perfection doesn’t pay the bills. Progress does. What small win are you celebrating this week? 👇

Most businesses don’t fail because their product isn’t good. They fail because they: 1️⃣ Don’t know their audience well enough. 2️⃣ Don’t track the right numbers. 3️⃣ Give up testing too early. Here’s the formula that actually works: Audience → Speak to ONE type of person, not everyone. Data → Track 2–3 metrics that move the needle (cost per lead, ROAS, or conversion rate). Testing → Change ONE variable at a time (headline, creative, or CTA). When you get those 3 right, you don’t need luck; you need consistency. 👉 What’s the ONE metric you’re focusing on this week? Drop it below ⬇️

We’ve seen so many businesses burn through $$ because of avoidable mistakes 😬 Here are the top 3 mistakes most people make: 1. Targeting too broad or too narrow 2. Using text-heavy images (Facebook will limit reach) 3. Not testing multiple creatives (you’re guessing, not optimizing) 👉 Be honest, have you made any of these before? Or did we just call you out? 😂 Drop a ✅ if you’ve learned the hard way… or a 🙋‍♀️ if you’re just getting started and trying not to mess up.