So I've been running ads for my bathroom renovation client but a little over 3 weeks now. The daily spend is £20 and so far I've got 6 leads but only 2 decent ones that converted into a consultation (the other 4 aren't even leads). One of them got a site visit, the other got disqualified but both ended up not having the budget so not converting. I had a call with my client this morning discussing what could be done about this, and i tried suggesting us adding a minimum budget onto the creative itself, something like 'bathrooms starting from £X' so people who dont have the money wont be filling it out. Problem is, the client doesn't know the minimum budget as each bathroom varies from person to person so its difficult to put a minimum budget there.
So im kind of at a loss as to what to do. I'm not generating enough leads and i dont know how to get the right kind