ROAS (Return on Ad Spend) · Handyman Business Academy

ROAS (Return on Ad Spend)

For every marketing dollar you send, you should be calculating your ROAS %.

The equation is as follows. We will use LSA as an example:

Total Revenue Generated / Total LSA Spend = ROAS %

Solid target is 6%

$43,000 / $8,000 = 5.37%

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