🚫 How to Avoid Facebook Jail When Doing Cold Outreach
Read this before you ramp up your DMs
I dug into what actually triggers Facebook to flag or restrict accounts during cold outreach β€” posts, comments, DMs, all of it. A few things surprised me, so I wanted to pass it along to everyone here so you can stay safe and keep your momentum going.
Give this a full read when you can. I also had GPT put together a quick-reference image, which I attached to make it easy to remember.
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Here's the quick guide to keep your account safe.
πŸ” What Facebook Looks For
  • Too many DMs (volume)
  • Sending too fast (velocity)
  • Same message over and over (similarity)
  • Messaging strangers (relationship)
  • People blocking/reporting you (feedback)
  • New or inactive profile acting too aggressively (trust score)
βœ… If you trip too many of these, you get restricted.
🧨 Behaviors That Get You Flagged
  • Sending big bursts of DMs quickly
  • Copy/pasting the same script repeatedly
  • Messaging people who never interacted with you
  • Getting reported as spam (even just a few)
  • Dropping links in the first message
  • Using automation tools / extensions
  • New/low-trust accounts trying to send 20–50 DMs/day
  • Anything spammy, pushy, or shady
πŸ“ˆ Safe DM Ramp-Up (Use This!)
Week 1: 5–10 DMs/day
Week 2: 10–15/day
Week 3: 15–20/day
Week 4: 20–30/day
Week 5+: 30–40/day max
βœ… Spread messages out through the day. No fast bursts.
πŸ“ Quick Rules for Staying Safe
  • Personalize your first line β€” don’t copy/paste the same script
  • Don’t send links until they ask
  • Prioritize warm leads (comments, mutuals, group members)
  • Mix outreach with normal Facebook activity
  • Post weekly, comment daily
  • Avoid anything that feels automated or β€œtoo salesy”
⚠️ If You See a Warning…
β€œSlow down,” β€œlimit reached,” messages not sending β†’ STOP for 24–48 hours.
⭐ Bottom Line
βœ… Keep it human. Keep it slow. Keep it personalized.
βœ… Play the long game and your account will stay healthy while you scale your outreach.
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Paul Brown
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🚫 How to Avoid Facebook Jail When Doing Cold Outreach
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