Happy Monday all! 😊 What's a cherry (something good, small or big!) from last week that we can help celebrate with you? And what's a pit (something that didn't go as planned) that we can help support you through?

First, an update: I got accepted into the bundle (School Rocks by Cat Griffin)! It's going to run from February 1-10 and is for parents, teachers, and those in the homeschool space. I'm offering 36 alternative activities for students who don't earn Fun Friday. ("Fun Friday" is a catchall term for a Friday reward activity or event a class earns through good behavior during the week.) My email sequence will (1) deliver the thing and explain how to use it, (2) tease my Fun Friday reward system and show how the Alternative Activities will help student behavior improve, (3) give my 36 Fun Friday Activities lead magnet, and (4) share the benefits of my full Fun Friday behavior system and invite people to a free webinar. If they accept, they'll attend a short (30-45-minute) webinar that gives a deeper overview of the behavior system, why it works, and a teaser on how to set it up. (Making it free is deliberate: I'm still new, so I have exactly 0 social proof / testimonials; and teachers tend to be low-trust and unwilling to spend money unless something is really REALLY valuable.) At the end of the webinar will be a pitch for a low-ticket mini-course. It will be 3-4 modules (I reserve the right to adjust this as I build it) hosted through Teachery on exactly how to set up the behavior system, use it, adjust it, and implement it with your class. It will cost $17 (less than a half tank of gas!), but if teachers use the system and let me ask them feedback questions for testimonials, I'll refund the entire price. My main goal is to get people onto my list and to gain visibility...which is way harder than I thought with an audience of teachers! I'm hoping that this will get me some social proof so that I can eventually raise prices and get more conversions. Thoughts? Feedback? Mindless flattery? 😉

I’ve been behind the scenes this week reorganizing the Classroom and adding fresh trainings — and it’s all coming together around five core pillars of the Cold Coffee Club. Before I put the finishing touches on everything, I’d love a little pulse check — which pillar are you most drawn to right now? No pressure, no deep explanation needed… just whatever makes your brain go, “Ooh… that.” Here are the 5 pillars: 🧠 Pillar 1: Mindset (Rewrite the stories that are blocking success) ⏰ Pillar 2: Time + Energy (Get the most done in the time you actually have) 💰 Pillar 3: Revenue Systems (Turn your ideas into income without the hustle hangover) ⚙️ Pillar 4: Operations Systems (Make your business feel lighter by fixing what’s happening backstage) 🤖 Pillar 5: AI (Let tech do the heavy lifting to save you time/energy/etc.) I’m polishing the trainings inside each one, and your answers help me shape where we go first! Which pillar is calling you most right now? (Or… which one are you avoiding because it feels super hard? 😅) And if you’re not sure yet, that tells me something too!

I'm finally getting off my metaphorical butt and going to join a bundle to grow my email list. But I've only participated in bundles as a user, and so I'm not sure what best practice is for the little details that no one notices, but that make a huge difference. For example, I'm designing my landing page for my contributed product, but I'm stuck on what image to use. Do I use the cover of the product? A spread of sample pages from inside the product? What do you usually see when you click on a product in a bundle? (I foolishly didn't take notes during all the bundles I looked at myself. 🫠) This is for teachers who are looking for alternative activities kids can do if they don't earn a reward time, if that helps.

I had the most delicious coffee ☕and cream scone . 😋today at my local garden centre café. Such a lovely little act of self-care for me.