One of the best ways to optimise for search results on social media platforms, Google, and AI Search platforms is to use your location.
Here are the top 3 things to optimise your social media posts for location search:
- tag your location in the post
- mention your location in your caption
- use your location in your hashtags
Also make sure your location is very clear in your:
- Facebook 'about' information
- Instagram bio
- Website homepage
- Google business profile
- Free listing sites
...also (side note) Instagram is rolling out a limit of 3 hashtags - this might affect third party scheduling tools so check that your scheduled posts are actually publishing 🥰