Have you ever seen that trend on social media that's like: "propaganda I'm not falling for"
And it's a bunch of things they refuse to agree with.
Well here's some cold outreach propaganda that I'M NOT falling for and you shouldn't either:
"Cold outreach is dead"
Cold outreach is more alive than ever.
There's a rise in agencies lately and for most of them the only way they get clients aside from referrals later on, is cold outreach.
Sure they might pay somebody to do it for them but that doesn't change anything.
"AI is killing cold outreach"
You kids don't know how good you have it now, back in my day, I had to do everything manually.
AI was so bad that I could only ask it for a list of niches to reach out to.
Now? It can generate offers, outreach messages, emails or even help you find leads if you use the right tools.
At this point there's no excuse to doing shitty outreach.
Not to mention that a large portion of business owners are boomers who don't mind if you're using AI.
"Quantity over quality" or "Quality over quantity"
How about BOTH?
Yes it's possible. Yes it's tiring but it works.
It takes time and effort but it shortens the amount of time it'll take to land a client.
Do you HAVE to do both to land a client fast? No, there are other ways which I will talk about in my 3-day challenge btw.
And lastly, "A personal brand is useless for a copywriter"
I've heard so many copywriting gurus say this, they tell you to just build a stupid copy paste profile with "copywriting tips",
Maybe a few lifestyle pics here and there and BOOM you got yourself not only the ugliest profile ever but also a profile that'll almost GUARANTEE rejection.
My profile might not be the best but my face is all over it, I talk more casually in a way that shows my personality while also keeping the topics about stuff like copywriting etc.
I show a preview of myself as an actual human being instead of an NPC.
If you pair this with a youtube channel, getting clients with cold outreach will be almost fail proof.
They might even reach out to you instead, just like Nabeel reached out to me!
To sum it up,
No cold outreach isn't dead, right now is the best time to start and get better.
AI is not killing ANYTHING, learn how to use it instead.
Prioritize both quality and quantity until you've tested out what works best for your offer.
Build a personal brand, unless you don't want clients of course.
I could spend HOURSSS talking about these topics but unfortunately I can't do that in this email.
But I will do it in my 3-day Challenge which is in a week from now ;)
The price is doubling on Friday and I don't want you missing out on such a good deal, you better hurry!
See you there!
P.S. This is what'll happen during the challenge:
DAY 1: The Basics on Steroids
- The exact mindset shift that took me from outreach-phobic to reaching 100s of prospects daily
- My personal prospecting method for collecting 20-50 high-quality leads in under an hour (no expensive tools required)
- 3 tested outreach methods that actually get responses: The 1 message offer method that requires minimal effort while still being very powerful The Value Upfront + Irresistible Offer combo The The Short Free Trial strategy
- How to build a profile that's ACTUALLY good
- The preview content strategy that pre-sells prospects before you even message them
- Step-by-step video demonstrations showing you exactly how to create content with your face and voice (even if you're camera-shy)
- My personal Outreach Tracking Sheet that turns your efforts into a learning source
DAY 2: Multiply Your Results by 10x
- How to analyze your Day 1 tracking data to double or triple your positive replies
- Other advanced and free ways to start collecting 100s of qualified prospects ASAP
- Proven content frameworks that make your profile look presentable
- BONUS: Live guest speaker sharing their journey from ZERO clients to Multiple clients
DAY 3: The System to reach 100s Without Burning Out
- My personal outreach system for reaching out to 100+ prospects in less than 2 hours
- Multiple ways to destroy the mental resistance that comes with ding cold outreach (and other hard tasks)
- How to build momentum that carries you through the entire year
- BONUS: Second guest speaker revealing their cold outreach secrets
Plus, You'll Get These Exclusive Resources:
- Outreach Message Swipe File - Example messages and emails that have worked for me and many other copywriters
- Upfront Value Swipe File - Ways to show prospects your value upfront so that they ask YOU for more
- Outreach Tracking Sheet - Track, measure, and optimize every single outreach to maximize time and effort
- Ideal Profile Swipe File - Examples of profiles that show instant credibility and authority AND a bunch of homework for each day!
This Challenge is Perfect for You If:
- You know cold outreach works but can't seem to do it consistently
- You're tired of the short-term-client cycle
- You want a predictable system for landing clients
- You're ready to push through the mental barriers holding you back
- You want to work smarter and faster, not harder
Here's What Makes This Different:
This isn't another “s p a m 1000 people and pray” strategy. This is about building a sustainable SYSTEM that:
- Eliminates the daily mental battle of “should I do outreach today?”
- Turns rejection from soul-crushing to data points for improvement
- Creates predictable work sessions without burning yourself out
- Works whether you have 45 minutes or 3 hours per day.
- ...And turns you into a CLIENT ATTRACTION MAGNET!