"Funnel" isn't a dirty word · the skool CLASSIFIEDS

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"Funnel" isn't a dirty word

While the bros are yelling "build a funnel" and fill it with "upsells, tripwires, and one-time-offers" you've been quietly building your own system. Something that feels less pressured, less salesly, less.... LOUD.

Something that aligns with your values and what you've set out to help people with.

🥳 A system that is warm, inviting, and safe — for you AND your people.

😥 Thing is... it's not really working the way you expected or wanted.

And... as much as you don't think it IS a funnel... that's exactly what it is. 😱

All a funnel really is: a clear path that guides folks through a series of decisions. Now there are definitely shady, sleazy, pressure-filled funnels. The internet is FILLED with them. But a funnel isn't INHERENTLY bad. And it CAN feel glorious, helpful, and in service to those who need your expertise the most.

Inside Funnel Forensics we take a look at all the parts and pieces of your marketing ecosystem, whether that's a traditional setup on one platform or a mashup of Google Docs, MailChimp, and Calendly.

We assess the holes are, identify opportunities for improvement, and get to work!

Oh - and because entrepreneurship should be fun, we have a detective/crime squad vibe thing going on. So grab your 🔎 and come join our sleuth squad!

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