🌲 Build a Brand That Refuses to Disappear (Without Following the "Rules")

Most business advice tells you to be sterile, follow the algorithm, and use white backgrounds. I did the opposite. I photographed gnome hats in the woods, ignored "best practices," and built a business that has thrived for 15 years.

I’m opening up Brand-Made—a think tank for makers and founders who want to build brands that feel human and are built to last.

What’s inside right now (Free Tier):

The "Watch Me Grow" Logs: I’m currently scaling my business in real-time. You get a front-row seat to the messy, unpolished reality of intentional growth.
Calibration & Practice: Real discussions on reducing friction, overcoming burnout, and why "consistent" doesn't have to mean "daily."
Community Think Tank: A space to discuss the "best practices" you’re ignoring and the weird things that are actually working for your handmade brand.

What’s coming (The Toolkit):

I’m currently building out the paid tier, which will eventually include the exact technical tools I use to stay sane while scaling, such as:

Custom GPT Assistants (like my character-based customer service bots and product spec generators).
Strategic Worksheets & Templates designed specifically for handmade marketplaces.
Formulaic Intent: Tools to help you automate the boring stuff so you can focus on the whimsy.

If you’ve ever felt like your business doesn’t fit the "standard" mold but you’re ready to take it seriously anyway, come join us.

Join Brand-Made here

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