7h • Freebies
A DAY INSIDE MY MIND 🧠
(while creating content that connects)
Ooofff, now this is exciting, sooo…
many a time people say to me, “How do you always know what to post? How do you have so many ideas, Mimi?”
Hmmmm do they assume I sit there with a strategy spreadsheet and a neat little content calendar and a highlighter?
Absolutely NOT me.
Here’s what a normal-ish day inside my brain actually looks like (minus the dogs… because let’s be honest, spend most my day obsessing over my fluffy, thats Nami ok).
I wake up and there’s already a thought, an idea, a story brewing in my head. It excites me. Yet on the other hand it’s kinda like a blessing and a curse… but one I cannot ignore. They appear in the most random of places, my scooter, the loo, 3am at night (hmmm EXACTLY what I did last night when I voice-to-texted this badboy piece of copy so I COULD DRIFT BACK TO SLEEP).
It might be something someone said on a call.
It might be a memory from 2003.
It might be something that pissed me off slightly.
It might be something that made me feel proud AF.
It might be rain on a window triggering a whole nostalgic spiral about paper registers and coin bags.
(All real ass examples btw.)
So my brain doesn’t sit down and go, “Hmmm what shall I teach today?”
It goes, “What’s REAL today?”
And then I follow that.
I voice-note things A LOT. I ramble. I talk to myself. I talk to my dog Nami. I put on my mini-Mimi detective hat (I do not have one really but it sounds kinda fun). I’ll say, “Ooooh there’s more to this than meets the eye,” and I pull the thread. Connect the dots. Let the mind mind some more.
If it makes me feel totes-something,a lightbulb, a tiny gulp, a little laugh, a bit of heat, then I KNOW there’s something there.
Then my brain (aka Brian) does this slightly annoying but very useful thing. It links everything.
Embarrassing dance story? = Confidence. Visibility. Showing up anyway.
Rainy day nostalgia? = Business foundations. Human connection. Old-school energy.
Someone saying “my content isn’t working”? = Fear. Playing safe. Diluting personality.
It’s never just a story. It’s always a doorway. 🚪
(This is my jammy genius. My passion-rooney.)
That’s how my mind works. It’s constantly asking, “What does this MEAN?” Not in a fluffy way. In a useful way.
I defo don’t hold back the messy bit. I’ll tell you I nearly bottled something, EEEK. I’ll tell you I had a huge-ass hissy fit. I’ll tell you I experimented too much much. I’ll tell you I got it wrong. HELLO to being human.
Because the messy bit is the bit people recognise themselves in. Messy Mimi in da house.
Then I SAY THE THING!
Not the polite “I think I should say it this way” version.
Not the “this sounds professional” version (not even sure what that is tbf).
The actual real version. Because HELLO DUH, it’s real. It’s me.
And yes, sometimes it’s clunky AF. Sometimes it’s long. Sometimes - A LOT - I make up words. Sometimes I shorten dem. Sometimes it’s ranty. But it’s alive. And you can FEEL when something’s alive.
Alive beats perfect every single time. Hands down.
Pffft to thinking, “How do I go viral?”
I’m thinking, “What would make someone stop and think, fricken Nora, that’s me?” because content that connects ain’t about being the smartest in the room. It’s about being the most HONEST in the room.
Most people have a MILLION ideas whirling around their heads.
A million stories to tell.
A million observations.
But they filter them. Tidy them. Wait for them to be “good enough.” Or shove them away and let limiting beliefs get the better of them.
Meanwhile I’m over here going, say it. Say the damn thing. The almost-too-much thing. The slightly uncomfortable thing. That’s usually the gold sauce.
My mind isn’t special. (Alright, it totes is. But not in a “chosen one” way. In a “I stopped censoring it” way.)
It doesn’t look for topics. It looks for tension. It looks for emotion. It looks for patterns in human behaviour. It looks for the bit that makes someone shift in their seat. And now it just naturally kinda happens because I’ve been doing this writing-and-connect epicness since 2017.
If you think your mind doesn’t work like that, I promise you it does. WOOP.
You’ve got shed-loads of stories.
You’ve got plenty of moments that taught you something.
You’ve got unique opinions you don’t fully say out loud yet.
That’s your content.
You don’t need more prompts.
You need less censoring.
And if you want to actually train your brain to see like this, to turn random life moments into connection, that’s exactly what we’re doing inside STOP POSTING BORING SH*T 🤘 The Anti-Boring Content Week.
Happening 2–9 March inside Magnetise Your Message on Skool. Live. We do it together.
Not more noise. More nerve.
Because your voice isn’t hiding.
It’s just waiting for you to stop tidying it up.
JUICY P.S - Join me for the FREE masterclass right here in the CLASSIFIEDS end of the week
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Mimi Ramsey
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A DAY INSIDE MY MIND 🧠
(while creating content that connects)
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