If you've ever felt like visibility means being everywhere, every day, sharing everything... this one's for you.
I broke down 5 practical shifts to help you get seen by the right people without the burnout spiral:
✅ Why presence ≠ effectiveness
✅ What to actually share (and what to leave out)
✅ How to pick 2–3 platforms and own them
✅ Building a content system that protects your energy
✅ The only metrics that actually matter
Plus there's a quick checklist at the end you can action this week.