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๐Ÿ“š Resource of the Week: Meta Ad Library
Meta Ad Library is a free tool that lets you search any brand, keyword, or niche and see the actual ads people are running on Facebook and Instagram right now. What makes it powerful, if an ad has been running for weeks or months, that means it's working. Nobody keeps spending money on something that isn't converting. Here's how to use it: - Search your niche or a competitor you admire. - Look at what they're saying, how they're saying it, what their offer looks like, and how they're grabbing attention in the first few seconds. You're not copying, you're just studying. There's a difference ๐Ÿ˜„ This is especially useful if you're thinking about running ads, creating content, or just trying to understand how people in your space are selling. Drop what you find in the comments...whose ads caught your eye and why?
๐Ÿ’ฐ Grant Opportunity: AT&T Small Business Contest
The AT&T Small Business Contest awards one small business a $50,000 grant, a year of AT&T service with a new device, tools and resources, access to a community of small business owners, and a feature in an episode of She's Connected by AT&T. Four runners-up will each receive a $5,000 grant. Who it's for Any certified small business located in the United States or Puerto Rico with one to five locations and up to 99 or fewer full or part-time employees is eligible to apply. The contest is open to all eligible small business owners regardless of gender. What you need to apply The application requires two essays of up to 750 words each. - Essay 1 covers your business vision, community impact, and how the $50,000 would be used. - Essay 2 covers how your business embodies the theme - Be specific and tell a real story, judges reward clarity and genuine connection. Deadline The last day to apply is July 31, 2026. That is very soon so it's better you start working on those essays now ๐Ÿ˜€ How to apply Head to att.com/shesconnected to submit your application. Drop a ๐Ÿ”ฅ in the comments when you've applied โค๏ธ
๐Ÿ“š Resource of the Week: Etsy
We've talked about Etsy before as a place to sell, but today I want to show you that Etsy is so much more than just a marketplace. If you have a product, an idea you're still figuring out, or a business that's already running....etsy can give you information about your market that would otherwise take months to figure out on your own. Here are three ways to use it this week. - Use it to validate your idea. Search for your idea on Etsy and see if people are already selling it. Shops with hundreds or thousands of sales are not competition to be scared of, they're proof that people are actively buying. A busy market means demand exists. Your job is to find the gap within it. - Use it for pricing research. Find products similar to yours and study what the top sellers are charging, how they describe their products, what their reviews say, and what customers keep asking for. This is completely free market research that tells you exactly what buyers value and what they're willing to pay. - Use it as an additional sales channel. If you already sell a physical or digital product, Etsy puts you in front of a different audience entirel, one that is already searching and ready to buy without you having to convince them. Head to etsy.com and explore this week ๐Ÿ”ฅ
๐Ÿ“š Resource of the Week: Meta Business Suite
If you are running a business on facebook or instagram... or both, and you are still managing them separately, this week's resource is going to save you a lot of time. Meta Business Suite is a free tool that lets you manage your facebook and Instagram accounts in one place. You can create and schedule posts for both platforms at the same time, respond to messages and comments from one inbox, check your analytics and see how your content is performing, and run and monitor ads, all without switching between apps. For a busy mama trying to stay consistent online without spending hours on her phone, this is genuinely a game changer. Here's what makes it particularly useful. The scheduling feature means you can sit down once a week, create your content for the whole week, schedule everything, and then step away. Your pages stay active and consistent without you having to be on your phone every day. The analytics section also shows you exactly what content your audience is responding to; what gets the most reach, the most engagement, and the best time to post for your specific audience. That information alone can completely change how you approach your content. And if you've been thinking about running ads, Meta Business Suite is where you set those up and track them too. Head to their official website to get started. It's free and you just need a Facebook account to access it. Your task this week Log into Meta Business Suite and schedule at least one post for your business this week. Drop a โค๏ธ in the comments when you've done it ๐Ÿ”ฅ
๐Ÿ“šResources of the Week: Facebook Groups ๐Ÿ’ฐ
Most mompreneurs feel like they need to grow an instagram page before they can start getting clients, so they spend time trying to fixing their feed and still not making any money. But the reality is, your first clients are more likely to come from people who already know you or from spaces where people are actively looking for help. A great space is our facebook groups๐Ÿ˜€. There are groups for every city, neighbourhood, and interest, and people are constantly asking for recommendations. Someone is looking for a caterer, someone needs a virtual assistant, someone is asking for a service you can already provide. These are not cold leads, these are people already looking to pay for help. This week, your task is simple. Find three Facebook groups that are relevant to your location or your niche and request to join them. Look for local community groups, mums groups, buy and sell groups, or anything where your ideal customer is likely to be. You donโ€™t need to post yet, just get inside the room first. Once youโ€™ve joined, come back and drop the name of at least one group here โค๏ธ. Next, weโ€™ll talk about how to position yourself and respond in a way that actually brings in clients without sounding spammy ๐Ÿ‘๐Ÿฝ
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