Barriers to the Fragrance Hobby: "Social Media Pressure – Comparison Culture" (6/6)

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The last major barrier I see getting into this hobby is definitely gotta be from social media!! Scroll long enough and you’ll see 300-bottle backdrops, weekly “must-have” lists and declarations that something is either legendary or trash. Algorithms reward intensity. Nuance doesn’t trend as well.

Comparison is subtle but powerful. A modest, well-curated collection can suddenly feel inadequate when measured against highlight reels. The danger isn’t inspiration fellas, it’s pressure.

The best antidote, I believe, is intentionality. Define your own goals. Maybe it’s ten fragrances that cover every season. Maybe it’s slow, deliberate sampling. The hobby thrives when it’s personal, not performative. Everyone's #Journey is different, don't try and travel someone else's!

What say you, guys? Has social media ever influenced a purchase you later questioned? How do you keep your collection aligned with your own taste? And are we building wardrobes… or filming auditions for “Hoarders: Eau de Edition” (Guilty!)? Love to hear from ya'!

Continue the #Journey

Part 1 Cost of Entry – The Velvet Rope Problem

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