Using Substack & Skool as a Leverage Pair There’s a quiet shift happening right now. People who once taught locally, casually, or “on the side” are realizing something powerful: their knowledge doesn’t have to stay small just because it started as a hobby. Crochet teachers. Piano instructors. Bakers. Artists. Stylists. Guitar players. What they all have in common isn’t the skill itself - it’s the moment they decide to bring it online with intention. And the magic happens when Substack and Skool work together. 🧶🧶🧶🧶🧶🧶🧶 Caroline & the Crochet Circle Caroline started by sharing what she loved: crochet. She didn’t begin with a big launch or a complicated funnel. She shared patterns, tips, encouragement, and progress. Over time, her consistency and clarity attracted the right people — not just followers, but learners. Inside the Crochet Circle community on Skool, that steady growth compounded. This year, Caroline earned her star, placing her in the top 1% of her niche. That didn’t happen because she chased virality. It happened because she: - Created value-first content - Showed up inside a community - Let trust build naturally - Gave people a place to belong 🥐🥐🥐🥐🥐🥐🥐 Henry Hunter & Crust & Crumb Academy Henry didn’t set out to “build an online business.” He loved bread. Sourdough. Process. Craft. The satisfaction of creating something real with your hands. By sharing that passion publicly, then anchoring it inside Crust & Crumb Academy, he turned a deeply tactile, offline skill into a thriving global community of home bakers. People don’t just learn recipes. They learn together. That’s leverage. 🎹🎹🎹🎹🎹🎹🎹 Rositsa & the Piano Community Rositsa teaches piano — something traditionally tied to one-on-one lessons in one place.

As this is a public space (rather than private) anything posted here is open for indexing - Feel free to share your links and a description about them. I will be moving the Directory over here too.

So glad you’re here. 😁 This space exists to help you understand what Substack is, how to use it effectively, and how to get started without overwhelm. You’ll also see how Substack & Skool & podcasting (guesting or hosting) can work together as a simple system for: - visibility - authority - monetization This is a getting started space - not a coaching or monetization community. You can check out my substack here: https://hartlifecoach.substack.com And please, if you have a substack account already post the links here! Advanced strategy and hands-on support live elsewhere, and I’ll point you there when it makes sense. Before you dive in, I’d love to know where you are right now 👇 📊 Quick poll: Where are you in your Substack journey?

a quick hack to get Skool to tell you that lead came from Pinterest - https://skool.com/you-world-order?ref=YOURCODE&utm_source=pinterest&utm_medium=organic&utm_campaign=board_name&utm_content=pin_name The important part is the ? right after your skool url. Then if you're referring to another group add your affiliate link (it's always the same no matter what the community) and then add the & sign stuff. If you're not referring to another group it will look like this ?utm_source=pinterest&utm_medium=organic&utm_campaign=board_name&utm_content=pin_name you will need to change up/add your "board_name" and "pin_name" This might take an extra couple minute to do when creating pins but will give you a lot of data about what's working and not Important tip - do not add any spaces - I know it looks like there are spaces but there are not. I shared this in the Pinterest Skool community - but thought I'd share it here too as you can tag your Substack posts the same way (well not with the community url) but with the source, pin & board tags. 📌pin this post to your Skool Marketing Board