Yes. Eleven. That alone tells you everything you need to know about why I only do one big event per quarter. I did not realize how much this event was sitting in my body until it was over. The sleep was my body saying, thank you, we can exhale now. So let me tell you what happened and the strategy behind it, because this was very intentional. Here is the play-by-play: 1. I connected with a foundation owner on LinkedIn. She runs a literacy foundation, which is my area of expertise in education, and an animation studio that creates incredible literacy videos on YouTube, helping kids become readers and authors. She is also an author herself. I knew I wanted to get into her world and get close enough to build trust and work with her in some capacity! So I got on a call with her, and this is what happened! 2. I sold her a low-priced workshop for educators on how to Burn Bright, Not Out. $150 total for a thirty-minute talk and a thirty-minute Q&A. Yes, a thirty-minute talk about my own products stressed me out! I can talk about other people's content and tell my story all day, but this?! Why did I charge so little? Because this was not about maximizing revenue at this first step. It was about a relationship entry. I wanted to show value, alignment, and how I think. 3. On that call, I told her about who I was and what I did/do now. I told her I would follow up our conversation with an email with all of the info. I offered her bulk pricing on all of my products, and she picked the Illuminate journal. So I sold her 210 yellow (the color I had the most overstock in) illuminate mental health journals. They were delivered directly to her people’s homes as a Christmas gift. Yes. Two hundred and ten. 4. On Thursday evening, I delivered the virtual talk. We focused on burnout, energy, and exactly how to use the journal to help them avoid burnout. I also did a live walkthrough of the journal for the first time. It felt so good to explain my product! BTW - This is another benefit of booking that first speaking gig! Now I know I will be recording short walkthrough videos for every product and linking them via QR codes on my landing pages, quoted in the product, social media, and YouTube.

Tomorrow I’m leading a virtual workshop for 200 people and every single one of them already has my journal in their hands. This is a first for me and I’m honestly so excited. A foundation reached out and asked me to speak. I offered my journals at a discount. They said yes and bought one for every participant and mailed them out as a Christmas gift. I used Amazon MCF to fulfill the order and it worked beautifully. Yes, it was a little pricey during the holidays. Prices definitely shift depending on timing. Still 100 percent worth it. There is something really powerful about teaching when everyone is holding the same tool and we are learning together in real time. Note to self. Remember to ask for screenshots of everyone holding up their journals. That will be epic. Sharing this as a reminder of what is possible when you say yes, make it easy to buy, and trust the process. Grateful. Excited. And cheering all of you on as you build your own firsts.

I am considering making this free Skool community public. Here is why. When a Skool community is public, it becomes searchable. That means the right people can actually find us. We show up in Google. Our conversations signal what we are building. And the community grows because it is visible which helps us all. To be clear… Later today, everyone here will be upgraded to Premium. Classroom access and live calls will live at the Premium level. Call recordings will stay private inside Premium and will not be public. The free community itself will remain focused on connection, shared learning, and building in public together. If you share this group with friends who are a good fit and they join before Sunday night, they too will be upgraded to premium for free. After that it’s $9 a month. What I want to be thoughtful about is this. Do you have any privacy concerns with what shows up in the free community? Anything that would make you hesitant to participate if it were public? Anything you would want me to be extra clear about or protect? I care more about building with the right people than building fast. So I want your honest take before I flip the switch. Tell me what you think.

Raise your 👋 and give us 1 link! You will see, this community has incredible women doing incredible things! Keep going!

Sitting at the condo this morning, resting after a few chaotic days. Three water leaks across our properties before the year even closes. Not dramatic. Just real life. WWW stands for What Went Well. It is a simple reflection practice I learned in education and keep coming back to when things feel messy. Not what went wrong. Not what still needs fixing. But what actually went well. Today my WWW looks like this. I focused on staying hydrated instead of running on fumes. We responded instead of panicked. I rested instead of pushing through. Last November was a turning point for me. First time on blood pressure meds. First time wearing glasses. A real income low. At the time it felt like something was breaking. Now I see it as correction. Health. Vision. Finances. That season taught me how to meet stress without burning myself down. This week reminded me why that mattered. Multiple streams of income do not prevent hard moments. But they do give you options and breathing room when they show up. As we close out the year, I am not rushing to declare goals. I am noticing growth. Hard things happened this year. And I handled them each differently and little bit better than the last. If you want to try this with me today, keep it simple. Drink some water. Write one WWW. Sometimes that is enough. It is a good day to have a good day.