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Tuesday Survive to Thrive Call - November 11, 2025 The Scoreboard System: How to Actually Hit Your Goals 🎯 For AI-generated transcript and summary, click here for the Fathom recording ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ MEMBER WINS & ENERGY: 🇺🇸 VETERANS DAY GRATITUDE across the board - multiple shoutouts to veterans and recognition of standing on shoulders of giants 🔥 MEGAN - Grateful for rock star people in her world after changing brokerages 2 years ago, realizing what she was missing before 🤝 BRIAN - Received thoughtful tamale offer from Megan (it's the little things!), got holiday pie email campaign launched after pushing through procrastination 💪 BIRGIT - Major professional transition completed yesterday, choosing "full foot on the gas" forward momentum instead of letting overwhelm win. Reminder: take care of your nervous system, growth moments can feel like danger but are actually opportunities 📞 VICTORIA - Had hour-long conversation with Megan that reignited her fire after 2-week motivation lull, back on track. "When you miss this call for two weeks, you lose your juju" 🎯 JOE - Grateful to be in a field where he can "step up to the plate and take a swing" unlike people who won't even try sales 🌟 SILVIA - Inspired by Global Conference in Miami, reinforced belief that "business is the best self-development program" - real growth comes through business, not just meditation ⚡ ANA - Conquered her biggest fear (making calls) after last week's training, already seeing massive business impact. Also hosting open houses getting 3+ unrepresented leads each time, scheduled 2 appointments this week from opens 🎊 YULIA - Checked goals during THIS CALL and realized she already hit her annual target! ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ KEY TAKEAWAYS: - You can't hit a goal you can't see - Only 2 out of 65 agents on the call had visible scoreboards tracking their production - Track activities (calls, contacts) daily/weekly, results (closings, GCI) monthly - focusing on activities you control guarantees success

Live Build: Custom GPT for Market Intelligence Reports (Beyond Traditional CMAs) 📹 Full Recording: https://fathom.video/share/vsdpHMxxzxMzrkh7H4E3zP5zzQvu4JyS (59 mins) The PDF attached has the full prompt instructions to build your own custom GPT --- What We Built Today We built a Market Intelligence Report Generator - a custom ChatGPT that transforms traditional CMAs into comprehensive market analysis reports that position you as the local market economist, not just another agent with comps. This isn't just about pulling comparable sales. This is about demonstrating deep market knowledge that distinguishes you in a skills-based market where buyers and sellers need expert guidance, not just access to data. Key Topics Covered: ✅ Live Custom GPT Build - Watch the entire process of creating a reusable AI tool from scratch using ChatGPT's guidance ✅ Data Integration Strategy - How to combine RPR reports, MLS comps, tax cards, and Google Photo albums into comprehensive analysis ✅ Google Photos Integration - Why publicly shared Google Photo albums work perfectly for AI property analysis (unlimited storage, easy sharing) ✅ Prompt Engineering Process - The exact prompts used to have ChatGPT create the custom GPT instructions for us ✅ Human Expert + AI Efficiency - Why YOU should select the comps (market knowledge AI doesn't have) while AI handles the analysis and formatting ✅ Real-Time Testing - Live demonstration with actual Maine property (62 Litchfield Road) showing the complete workflow ✅ Output Formatting Options - How to take the AI-generated report into Gamma, Canva, or Claude for professional presentation formatting ✅ Weekly Market Reports - How to adapt this same process for regular market intelligence newsletters that establish thought leadership The Process Flow: Gather Your Data: - RPR Property Report (download as PDF) - MLS listing details (download as PDF) - YOUR hand-selected comparable sales (you choose - download as PDF)

Your fellow agents getting RESULTS this week: 📞 **Matt:** Made 22 prospecting calls using the scripts from these calls. Result: 2 quality conversations that turned into **2 NEW LISTING APPOINTMENTS**. This is the math we teach - more activity = more conversations = more business. He's now tracking every call with the paperclip system. 🎯 **Michael:** Called an agent whose listing expired and offered the 25% referral fee using the exact realist script we practice. Result: **Recruited a NEW AGENT to his team** AND connected with the seller. One call, two revenue streams - commission + ongoing revenue share. 💰 **Brian:** After 2+ years on these calls practicing price adjustment conversations, he confidently presented market data to sellers. Result: **$50,000 price drop approved** without argument or emotion. The "market as third party" strategy eliminates seller resistance when you position it correctly. 💪 **Joe:** Deal hit mortgage insurance delays that killed momentum for weeks. Used follow-up scripts and stayed in constant contact. Result: **CLOSING MONDAY** - CD already signed, commission check incoming. Most agents would have lost this deal. 🏆 **Jacqueline:** Finally hired an assistant to handle showings and admin work. Result: **Biggest pipeline she's ever had** with multiple deals in process simultaneously. On track to hit annual goal and execute during holidays when most agents slow down. ⚡ **Ali:** Implemented AI automation systems for client communication and transaction management. Result: **10-15 hours freed up every week** to focus on lead generation and appointments instead of paperwork. More time for dollar-productive activities = more deals closed. 🔥 **Sean:** CLOSED on Friday, then used weekend to make calls and set appointments. Result: **2 NEW APPOINTMENTS scheduled** for this week. While other agents were watching football, he was building his pipeline. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ THE PATTERN YOU NEED TO SEE: Every single win came from:

🔥 November 10 Survive to Thrive Call - Your Mind Is The Battleground For AI-generated transcript and summary: https://fathom.video/share/yYuigTsbPiM4RuZR2VstuCg-VFSyPptc KEY TAKEAWAYS: • The warfare is in your mind - not your checkbook, savings account, or job. Win the battle in your head and you can win it everywhere else • Stop watching from the sidelines - this market needs LEADERS, not commentators. Get in the mess and help fix it • First thought vs. second thought: You can't control the first thought, but you CAN control the second. Stop, Erase, Replace • Price reduction conversations require bringing in "the market" as a third party to avoid putting yourself or the seller under the bus • Sphere calls should transition with "What questions do you have about real estate that I could answer?" or "Who do you know that I should be in touch with?" ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ MEMBER WINS & ENERGY: 🎯 Joanne closed a huge community event over the weekend, walking away with perfect client relationships - meeting today with sellers who will both sell AND buy, staying in the community with family connections 💪 Joe closed Friday, set two new appointments for the weekend, and shared powerful insight: "If I spoke to my friends the way I speak to myself, I wouldn't have any friends" - remember to control that second thought 📚 Brian discovered Atomic Habits at Walmart (kids thought it was Dave & Buster's) - John confirmed it's a must-read that should be on everyone's list ⭐ Cheryl crushed 40 real estate reviews in THREE WEEKS after normally doing just 2 per week - that's the power of implementation 📖 Meagan shared a game-changing message about leaders vs. commentators that fired up the entire group ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ ROLE PLAY BREAKDOWNS: 💰 PRICE REDUCTION - The "Market as Third Party" Strategy Scenario: Listing has been on market 42 days with only 3 showings, feedback is negative, sellers picked the price against agent's advice