Hey guys, I’ve been trying to build a solid personal brand and improve my ig profile, I'm not trying to become a content creator or grow a personal brand long-term, I just want a profile that is good enough to help me land copywriting clients. But I don’t know how to approach it, I’m stuck in 2 aspects. 1. Should I focus on my work and knowledge building, or have a more casual approach, focusing more on myself? I’ve found a lot of contradicting advice on this. Most creators in the copy sphere, like Tyson 4D, talk about a casual approach, showing more of their “lifestyle” and wins, rather than copy stuff. On the other hand, personal branding and IG growth experts suggest the opposite: focusing on valuable content that educates followers, rather than making it about myself, similar to Alicia Ig. 2. How specific should my niche be? I know about sales funnels, email automations, various forms of copy, and general marketing. But for the purpose of my page (getting clients) I don’t know if it might be a better idea to just focus on a copy, Or, even be more specific, with something like a copy for email marketing. I enjoy creating content on various topics and am open to expanding my services beyond just copywriting, like offering email campaign management. My question is: Should I focus on one specific service, like crafting high-converting email copy, or offer more services, like full email campaign management? What’s more effective for attracting clients, specialization or a broader skillset? Not just for my content, but also to know how to offer my services in my outreach. Any tips or suggestions help a ton.

I wrote a promo email for the first time and I'd appreciate if you guys could lmk how to improve. https://docs.google.com/document/d/1pxgIyHv-VUUOP6pZ_QHArW1j-PXb72SOC1YQj2LUyfo/edit?usp=sharing

https://docs.google.com/document/d/1EYLZpqaXeTkWdISdVokXCEW94Wjffw5UsV1Q36XRTEk/edit?usp=sharing

How can I upgrade these more?

Guyyyy I start coding with ChatGPT. I was creating some funnel and I ask him to generate me some code for animation, and he did it. Now I'm also DEVELOPER 🤣🤣🤣🤣