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The Lion's Den
118
5.0
$9/m
9 contributions to The Lion's Den
Incentives for VA + techs when selling a recurring service
Shoutout to Fernanda and the team for helping me setup my first VA. Super excited to get started and grateful for everyone who’s been a resource. Anyone who has sales reps and or techs this question is for you: I’m primarily in the window cleaning space and push heavy for recurring maintenance plans (2,3,4x per year). I definitely want to incentivize both my VA and technicians for rebooking our customers. I use Housecall Pro. My idea is to have the VA attempt to sell maintenance plans on the front end. If they do so successfully, I am back-and-forth either between A. Paying them a % of every job they sell that rebooks (sort of like a residual commission.. every time we service that customer the VA gets a % or B. Paying a % or flat rate for each “plan” that is sold, upfront. Doing the residual incentivizes long-term loyalty, and higher pay for them long-term, whereas the upfront payout structure is a higher payout for them short-term, and then they don’t get any other payout after that for that customer. Same thing for the technicians- if the technician is on a job site that is not on a current plan, part of their checklist is to offer a recurring maintenance plan. If they are successful I either want to give them an upfront dollar amount or percentage for the sign-up or to pay them a flat percentage for all future recurring jobs we do for that customer. And then comes the part where I’m struggling to figure out how to structure that in Housecall Pro and make it an easy system to work through and track. The residual commission structure seems a little easier to implement in Housecall Pro. I’m wanting to do this while keeping all in labor costs below 30% I’m just curious how you are setting this up in your business? Any thoughts?
0 likes • 16d
First figure out the maintenance plan and everything around that. Then design the comp plan.
personal AI agents are coming for your business...are you ready?
ChatGPT just released Dots. Meta has Muse. GrokBot and Perplexity Computer have been out for awhile. Anthropic is no doubt on the verge of releasing something similar, as is Google. OpenClaw was huge and then it wasn't (that took about 60 days lol). Hermes is having a moment but is probably weeks away from obsolescence. This technology is rapidly iterating from early adopter status to widespread adoption, and I think it will happen a LOT faster than cellphones and the internet. We are facing a reality where it's not unrealistic to think that within a year, most tech savvy customers will have their personal AI agent deal with you. In two years, your grandma will have an agent. So the big question for us home service owners is, what are we doing to prepare for that eventuality? Here's what I'm doing... I'm thinking about what the workflow will look like from the client's side, and how I can make our business the most obvious one for their agent to interface with. I'm thinking about how the customer experience will change- how and where the human touch will still be relevant or necessary and what we will do to enhance those increasingly rare opportunities to get the most out of them. I'm thinking about how I can position my business now to be best prepared for a new way of doing business with people who now no longer need to pick up the phone, search the internet, book an appointment for themselves, or shop for themselves. It's coming, I have no doubt. Now's the time to be thinking and preparing for it...
personal AI agents are coming for your business...are you ready?
2 likes • Oct 9
yup 1000%! I paid $20k to a coach to go through an intensive 16 week program to learn how to build my own ai employees, agents, brain, skills, etc etc etc. I’m with you. In about a year, if your business doesn’t have ai running several areas with human employees managing them. You’re gonna get left in the dust. I’m building an ai employee to deal/work with other agents like muse, instinct, grok, etc. to quote, book, bill, all of it. I’ll have it ready in a few weeks after testing. It’s already wild with the testing we’re doing with muse & instinct.
0 likes • Oct 10
I stay in the Anthropic environment for the most part - Hermes is cool but too risky imo to build out everything on it. With the funding they got, that means PE is eventually going to be looking for a commercially viable product that produces income. So it won’t be free, and with the free version you have, support, updates, security will eventually stop. I’d rather have a blending of Hermes, Claude, GPT with an offsite storage of all skills, brains, etc etc. in case something closes up shop tomorrow, I can quickly and easily pivot. I feel like with Hermes it’s significant harder to train employees on how to use/manage them. Ask yourself, what happens if I’m not here anymore? Who knows how to do what you do, exactly?
Gutter Cleaning Subscription??
Do any of you run a recurring model similar to Ned Stevens for gutter cleaning? If so, what's your strategy? We've built a reliable seasonal revenue stream with Christmas lighting, and we want to do the same with gutter cleaning: predictable spring and fall revenue we can count on.
1 like • Oct 9
For Xmas lights we did “lights on layaway” pay a deposit at takedown for next season, monthly billing, install Oct, turn on in Nov. For gutters you’d do the same, today’s price is X (full amount) if you sign up for X I can discount today by X then monthly it’s X (discounted) and we come every (you pick the frequency) That’s the most basic way to do it. We learned that “layaway” verbiage only works with certain clients. Some get offended suggesting they need layaway - so call it “our something (outcome) club/program/membership.
Just dropped: Win the Group Interview (free for now)
Just finished recording two Looms on how we win group interviews, and honestly I poured my heart into these. The first one is the mindset stuff. For years I wasn't proud of what we'd built, and candidates could feel it every time I sat across from them. A 2 AM conversation with Ben Surdi crushed that, and I walk you through what changed. The second one is the playbook. How we run it, the order that actually matters, and what not to ask. I also put our real group interview deck in there. Copy it to Google Slides or grab the PowerPoint or PDF, drop it into your AI tool, and build it around your company. Fix the mindset, run the playbook, and you start winning the people you actually want instead of settling for the recruits you didn't. Real talk, this probably belongs in Premium or VIP long term. For a limited time it's sitting in Standard, and free trial members can get to it too. Classroom > Standard: Win the Group Interview What's the biggest thing holding your group interviews back right now?
1 like • Oct 8
We run group interviews weekly - then they get dispositions, those who pass book a 15 min 1-on-1 - then paid field day, then official onboarding (classroom, 1 day bootcamp) training starts and they get into out LMS and start moving through their tiers.
What’s up!
What’s everybody struggling hard with right now? What do you want to hear about next?
What’s up!
2 likes • Oct 6
@Brendan Mccaffrey this is all we do and I literally taught a class on the frameworks needed to build out a residential service plan model at the Huge this year. We don’t do one-offs anymore. I’m trying to run the class back at Elevate, if I get in I’ll let you know. If you’re going definitely come!
1 like • Oct 6
@Kris Cook I would but after teaching people at the huge I realized that most people don’t have the proper comp plans or tech levels to run a subscription model with the margins they want/need. There’s a whole other foundational level people have to implement in order to run it at scale to protect margins. I’m in the process of putting all that together in preparation for Elevate.
1-9 of 9
Kyle Ray
2
4 points to level up
@kyle-ray-1678
I do windows and pressure washing. Fun fact: I have an OK Uber rating.

Active 22h ago
Joined Sep 28, 2026
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