The CLASSIFIEDS own moderator extraordinaire @Faith Adebayo AKA Your Skool Building Bestie is hosting a masterclass tomorrow that you won't want to miss out on. There are a few different things you can do in your CLASSIFIEDS post to connect with fellow members, build relationships, and get seen, but there are also several things you can do to rank and get more visibility on your posts from OUTSIDE of the CLASSIFIEDS, and that's what Faith is teaching in this masterclass. Check the calendar for the exact time in your time zone, and check out her post here for more details and access to her new tool!

I'm asking because I'm planning a series of posts around what's actually working right now - not what people say should work, but what members are seeing in their own numbers. The answer varies wildly depending on who you ask. Some people swear by YouTube. Others are driving consistent members from LinkedIn. And every few months, someone makes a case for TikTok or Instagram. I want to see what the real split looks like across this community before I make assumptions.

𝓓𝓮𝓪𝓻𝓮𝓼𝓽 𝓢𝓸𝓾𝓵𝓯𝓾𝓵 𝓡𝓮𝓪𝓭𝓮𝓻, It has come to this author's attention that time, that most unforgiving of society's gatekeepers, is 𝗻𝗲𝗮𝗿𝗹𝘆 𝘂𝗽. This is your 𝗳𝗶𝗻𝗮𝗹 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 to put forth your name as a featured speaker at the 𝗦𝗼𝘂𝗹𝗳𝘂𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗠𝗮𝗴𝗶𝗰 𝗦𝘂𝗺𝗺𝗶𝘁, the season's most anticipated gathering of soulful marketing minds, hosted by @Jen Hill Myers and @Katya McEwen this 𝗔𝘂𝗴𝘂𝘀𝘁 𝟯 𝘁𝗼 𝟭𝟬. The application deadline arrives 𝗝𝘂𝗻𝗲 𝟭𝟴, and it shall not be moved for anyone, no matter how charming. ✦ ❧ ✦ And now, a most intriguing development. This author has it on good authority that while invitations of this nature have traditionally been reserved for 𝗟𝗲𝘃𝗲𝗹 𝟲 members of our own communities only, the hosts have, in a rare act of generosity, extended consideration to Classifieds community members as well. 𝗕𝗲 𝗳𝗼𝗿𝗲𝘄𝗮𝗿𝗻𝗲𝗱, 𝗱𝗲𝗮𝗿 𝗿𝗲𝗮𝗱𝗲𝗿: such allowances do not last the season. One would be wise to act before the ton catches on. ✦ ❧ ✦ If you are the sort of expert who teaches others to market from truth rather than fear, who has built a business on genuine connection and the radical belief that your words can sell without shame, 𝗦𝗼𝗰𝗶𝗲𝘁𝘆 𝗵𝗮𝘀 𝗯𝗲𝗲𝗻 𝗲𝘅𝗽𝗲𝗰𝘁𝗶𝗻𝗴 𝘆𝗼𝘂. Coaches, healers, deck creators, copywriters, strategists, and community builders alike: your counsel is most sought. The brightest names of the season apply early. Will yours be among them, or merely written about? 𝗦𝘂𝗯𝗺𝗶𝘁 𝘆𝗼𝘂𝗿 𝗮𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗯𝗲𝗳𝗼𝗿𝗲 𝘁𝗵𝗲 𝗰𝗹𝗼𝗰𝗸 𝘀𝘁𝗿𝗶𝗸𝗲𝘀 𝗝𝘂𝗻𝗲 𝟭𝟴. 𝗬𝗼𝘂𝗿 𝘀𝗲𝗮𝘁 𝗮𝘄𝗮𝗶𝘁𝘀. 𝓨𝓸𝓾𝓻𝓼 𝓽𝓻𝓾𝓵𝔂, 𝗝𝗲𝗻 & 𝗞𝗮𝘁𝘆𝗮 HOSTS, SOULFUL MARKETING MAGIC SUMMIT

Skool just made the biggest argument for choosing to be a paid group rather than a free or freemium that I’ve ever seen. 👀 If you missed today’s news, Skool rolled out a new feature called Growth Boost. Here’s the short version: Skool will now run ads FOR your community. Off their platform, on their dime. You flip a toggle in your settings and Skool starts sending you new members. Yes. Skool is literally going to run the ads for you. Now, I run ads. I run a Skool community teaching people ads. I love ads. Obsessed with them actually. They’re not scary once you know what you’re doing. But if you’ve never touched Ads Manager, I get it, they can feel expensive and risky. Skool just took that whole barrier off the table for you. But here’s the part most people are going to miss… Skool only makes money on this when a PAID member joins. They take a small commission that funds the whole ad program. So guess which groups they’re going to push hardest? The paid ones. Free groups still get promoted, but they are NOT the priority. Skool doesn’t earn anything by sending people to a free community, so why would they spend their ad dollars there? So if your group is free right now, you’re basically at the back of the line for the exact traffic engine everyone’s about to be fighting over. That’s why this is THE moment to go paid. Even low-ticket paid. Because now the math flips: You go paid → Skool prioritizes sending you traffic → those members convert → part of it reinvests into MORE ads for you. A little growth loop running while you sleep. But (and this part matters) Skool sending you traffic is not the same as Skool making you money. The communities that actually win from this are the ones set up to convert. A cover that works as an ad. A Discovery description that pulls people in. An About page that closes. And an offer that’s actually worth paying for. That’s the whole thing we’re building together alongside each other inside The Skool Scaling Squad. How to launch a paid community from day one (no free group, no huge audience, no years of grinding first) and set it up so it actually converts the traffic Skool is now handing to paid groups first.

This morning I discovered a blind spot in my own business. I dropped the Evergreen Answer Engine sales page into the Evergreen Answer Engine and asked it a question I hadn't asked before: "What about people who don't even know they have this problem yet?" Everything shifted. The offer didn't change. The sales page didn't change. The expertise didn't change. The audience did. What started as a conversation about content strategy, discoverability, and content angles suddenly became a conversation about why content feels repetitive, why creating content feels harder than it should, and whether you're even talking about the right things. Same offer. Different audience. Completely different opportunities. That's what I find most interesting about this tool. Every time I change the lens, it uncovers something I wasn't seeing before. I recorded a quick walkthrough so you can watch the shift happen in real time. Honestly, it's much easier to see than explain. 👇 Wanna see what it says about your About Page? 👉 Check out the Evergreen Answer Engine Here 👈