Hey all, been a few months. Lots of things happened, got my insurance license, had my 3rd kid and finally getting back into focusing on marketing my digital marketing. Last time I was a bit stuck on my name. I had some deep thoughts on it and would lvoe some feedback on one of 2 names: FullCoverage Digital - a play on the idea of getting full insurance coverage as well as how we offer "full coverage" digital marketing services Decpage Digital - Another insurance pun, a Dec page is the "front page" of an insurance policy and it would reflect on our SEO capabilities that we would also get clients on the front page

Hey everyone, apologies for going quiet, but I've been moving house (relocating from NSW to QLD) and am yet to have the internet turned on at my new place. First thing I tried as a workaround was hotspotting my phone but the speed here is absolute garbage 0.24Mb! So theres absolutely no way I'll be able to get on a conference call. Ive organised NBN (fibre) which will hopefully be sorted this week.

SEO agency owner, trying to get HVAC clients from Australia so currently running meta ads and it's been about 7-8 days my daily spend is A$75 with all campaigns set to ABO with each adset from each campaign spending A$15 yet my KPIs don't look so good (leads campaign with conversion goal as booked call and traffic to website only not lead forms, reason simple it brought a lot of tire kickers and bots in the past): TOFU Campaign (3 adsets, each adset with only 1 ad, founder led specifically calling out HVAC owners in AU and instead of selling first I answer their pain points like X reasons why are you not ranking for ducted installs in google; broad targeting - Age 25-50, Male, Sydney, Brisbane, Melbourne): Amount spent = A$280 Impressions = 5692 Reach = 3134 Views = 5945 Clicks = 160 CTR = 2.81% CPC = A$1.75 Call booked = 1 (from a cleaning company who didn't show up despite automated SMS and email follow-ups) MOFU Campaign (only 1 adset with 1 ad with again clear callout; re-targeting only to landing page visitors and TOFU ad viewers who have watched at least 10secs and 25% of the ad videos): Amount spent = A$100 Impressions = 964 Reach = 193 Views = 929 Clicks = 26 CTR = 2.7% CPC = A$3.87 Call booked = 0 BOFU Campaign (only 1 adset with 1 ad with again clear callout; re-targeting only to landing page visitors and MOFU ad viewers who have watched 50% of the ad videos): Amount spent = A$45.68 Impressions = 319 Reach = 20 Views = 288 Clicks = 1 CTR = 0.31% CPC = A$45.68 Call booked = 0 Landing page again very simple and mobile optimized with 1 CTA to book a call, clear callouts in the headings who it is for and who it isn't for, VSL in the hero section itself, social proof and video testimonials of other clients we've worked with. [Landing page Link] Am I on the right track or am I missing something?

Hey everyone, got an issue on a client's site that has me stumped... When we started they weren't showing up at all and they weren't getting inquiries, so we rebuilt their site and they immediately started getting nearly daily inquiries. We've been working on it for a year at this point and they'd been making steady ranking progress for core keywords, but the last 3 months rankings have been incredibly volatile. They'd pop onto page 1 for a couple of days then drop off entirely for a week. Inquiries are down too, so client is worried. Anyone else experienced this and have any idea of what to check?

Hey guys Ive just uploaded the final lesson for Module 2. This module is now complete. You can view the lessons HERE If you're struggling to choose a niche, or still trying to determine who you serve, or what service/solution you provide, then be sure to go through this module - you will find it incredibly useful.