(And why I’m finally showing you the fix) Let’s start by ditching the stuff you always hear about: • “Pick a niche.” • “Create an irresistible offer.” • “Learn how to sell.” Yeah, yeah. Those matter. But it’s what everyone says. As an agency owner, even when I was doing all this right… … nothing used to frustrate me more than this: Putting in a full month of work. Landing clients. Doing everything “right.” And then looking at my paycheck… …only to realize it was NOWHERE close to what I thought I’d make. The money went everywhere else. I was the last one to get paid. I was working like a dog… And getting paid like a monk! It felt like I was running in place. So… Here’s some stuff I figured out along the way. 1. Your Prices Are Too Low Despite what the “SaaSpreneurs” tell you, you don’t have to charge like a monk. When you charge too little, you get hit twice: Hit #1: You don’t bring in enough revenue to ever feel profitable. Hit #2: Cheap buyers don’t value what they buy… so they churn faster. Low price → low respect → low retention → low profit. The irony! You think you’ll make more… You’ll have to do less… But there you are sucking on a big… fat… juicy fart. Broke as a joke. Get your price point starting at $997/mo, that’s a good start. 2. Your “Product” Is Way Too Complex You’ve “fiddled” your product into oblivion. Instead of delivering one clear outcome your clients actually want, you’ve built a monster: • Too many features • Too many steps • Too many automations • Too many moving parts It’s the HighLevel problem: 600+ features when the client only needs 2. You know how you feel when you login and you see all that crap everywhere? It feels… yucky. Clients aren’t selling it… They’re using it! And paying you for the pleasure! Most churn starts the second you show them your brain child. Complexity kills excitement. Complexity kills retention. Complexity kills margins. Focus… Simplicity… These creates profit. 3. You Don’t Have a Sales Acquisition System

And what’s UpHex doing about it? Here’s what changed and why it matters: **Micro-targeting is dead.** No more 15 ad sets with hyper-specific filters. The algo works better with broad campaigns and clean structures. ☝️This is not much of an update or us, we’ve been preaching this for a long time already. **Creative is the targeting.** Meta doesn’t just pick audiences anymore, it matches each user to the creative that fits them best. ☝️This is not much of an update or us, we’ve been preaching this for a long time already **Variety beats duplication.** Five headlines that say the same thing? Waste of time. What works now is distinct angles, pain, proof, ROI, opportunity, authority. ☝️This is new(ish). But variety in your creative has longer paying dividends when it comes to back-end optimization. Gonna be a lot easier! So here’s what you should actually do: Run broad campaigns with Campaign Budget Optimization. Use Dynamic Creative: load in 5 very different creatives so Meta can mix and match what converts. Build angles, not duplicates: Like “Stop wasting money” vs “Here’s a new opportunity” vs “300+ businesses already trust us.” Pretty easy actually. **Current recommendations:** 1. If you have campaigns running and getting results… just let them go. Don’t stress out and think you gotta react… let them ride baby. 2. Take your winning templates, duplicate them, and make these changes: - Switch to dynamic creative - Get up to 5 distinct angles - Get three headline-copy variables We’re gonna update Uppie to perform this for you as well. In the meantime, if you want a GPT that’ll spit this out for ya… **Comment “Team UpHex”** Also, I just gotta say… This is exactly what we’ve built Uphex around for years. Simple structures. Creative-led targeting. Campaigns that optimize themselves. That’s why our agencies consistently see lead costs around $12. That’s why the best agencies in the game use UpHex. And that’s why shifts like Andromeda don’t hurt our clients…

🤘Team UpHex citing! Kyle scales a new agency to 25k MRR in 2 months! Dialed in niche… Library of proven ads… Wham bam thankya ma’am! Sam Jump into the course section of this group and get skilled up!