Take an average copywriter... They get paid a couple hundie for an email. I get paid tens of thousands for one email with a hybrid license. Why write a sales letter for $5k, $10k or whatever... When I can license it out for $250,000? I don't even have to write the dang things. Why create them when... I can LICENSE them cheap and then SUB-LICENSE them out for a fortune. I've licensed copy for a one-time payment of $1,000 that brought in royalties for YEARS. Why take the blood, sweat and tears to create a new course when I can license when TOMORROW. I've paid as little as a few hundred bucks for a "do-whatever-I want" license and collected six figures of payments. I can license any type of digital stuff. From ads to webinars. How long does it take to create, test and optimize an ad or webinar? How much money does it take to get them cranking? Months? Years? But I can license them today. If you do it the Rockstar way for CHEAP or even NO money at all. Licensing is kinda like learning to fish. If you know how to fish, you'll always eat well. You don't have to buy the land to build a lake, stock it with fish, wait for them to grow and raise your own worms. If you know how to fish... You can get access to all of that stuff TODAY and eat good tonight! If someone doesn't know how to fish in a world that is now dominated by information and data... They are at a terrible disadvantage. People who can't fish have skinny kids. A copywriter can only write so many emails in a day. But you can license (rent) the same email in dozens of ways to 100s of people. And get paid royalties every month. Rooting for Ya Ronin, Travis PS Are you licensing stuff right now?

How did I do it so fast? Research. ➕I'd already advertised in the newsletter and did well. 7800 Subscribers on Substack. 7700 on Medium. (Likely a lot of the same.) The asking price was $4500 I spent about 5 minutes breaking the ice.😰 Then... I negotiated him to $5,000 🙃 Am I the World's Worst Negotiator? Maybe? Or did I want something else? Plus, I can't go wrong with what I know about monetizing email newsletters. Rooting For Ya, Travis PS IMPORTANT: I almost NEVER release recordings because folks don't understand the CONTEXT, and they try and "copy and paste." This led to disaster so many times I stopped doing it. BUT... If enough of y'all want to see the Zoom recording... AND... Promise NOT to use this as a "script"; I'll put it in the classroom. Put "I promise." in the comments if you're down!