DR Optimizing (Need Help‼️)
For all you database reactivation experts out there... I've got a few database reactivation campaigns (roofing) running right now that have unusually low response rate. I've tweaked the offer, the wording, the time of day messages are sending, and even the follow up cadence. Nothing really seems to be catching. Not sure how to improve from here. As you can see, we've sent about 4000 messages with only 13 interested leads. Similar percentage of response for our second campaign with a different company. Offer messages (2 different offers for different lists): NAME, it's Heidi at BUSINESS. Know anyone who’s looking for a roof replacement? I’ll pay you $1,000 for the right introduction. Just give me a name and make a soft intro, if we close on a roof, you get $1,000. I’d normally spend that on advertising, but I’d rather give it to you. If you could use an extra thousand bucks and know someone we can do amazing work for, let me know! NAME, it's Chloe at BUSINESS. Have you taken care of your roof project yet? We're offering $500 off plus a free shingle upgrade to help some folks get theirs done before winter. Want me to save you a spot? Let me know what ya'll think.