Inspiration vs. Motivation?
Last night, I was reading a book about direct marketing and came across the following: "What I've learned is that if you want to get somebody to do something, motivation is extremely short-lived. It's a poor source of fuel for succeeding at anything. It burns out quickly. You can motivate someone to take action, but they'll inevitably lose that motivation because it's just a spike in energy. Inspiration, however, provides slow-burning fuel that lasts much, much longer." I've long known about the power of inspiring people to get them to take action. But in my mind, inspiration and motivation are pretty much the same. So maybe I wasn't inspiring all this time, but was motivating instead? Can you clear this up for me? What's inspiration to you? And what's motivation? And what are some examples or techniques of each that you've used or had used on you?